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Sunday, March 8
 

8:00am EDT

Registration
Sunday March 8, 2020 8:00am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Expo Hall
Experience the expo hall floor with free education, competitions, performances, over 500 industry brands, new experiential features, and more.  Expo hall admission is included with all passes.


Sunday March 8, 2020 9:30am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Job Fair
The Job Fair at The Beauty Experience is a private, proactive environment for job seekers. Engage with the right personnel from great companies looking to hire beauty industry pros. All registered attendees enter the Job Fair for free - just show your Beauty Experience New York badge, and you're in!

Sunday March 8, 2020 9:30am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

10:00am EDT

The Ultimate Marketing & Branding Workshop
Join beauty and business expert, Bonnie Bonadeo, for this ultimate workshop which will help you understand your business and take it to the next level! Topics include brand connection, discovering your ideal client and how to create authentic content that speaks to your audience.  Whether you are a salon/spa owner, suite stylist or independent provider, Bonnie will guide and connect you to your unique brand message and the tools to make it succeed.

Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

The Beauty Agent
Bonnie is known as The Connection Coach and is also a speaker, coach, author and radio host.  President of The Beauty Agent Network, Bonnie was one of the 2013 Enterprising Women and graced a 2016 Cover of Salon Today. She is a Certified Emotional Intelligence Speaker and 2x bestselling... Read More →


Sunday March 8, 2020 10:00am - 1:00pm EDT
Room 1E11
  Business-Building Workshop
  • Session Fees Separate Fee Required
  • about Bonnie is known as The Connection Coach and is also a speaker, coach, author and radio host.  President of The Beauty Agent Network, Bonnie was one of the 2013 Enterprising Women and graced a 2016 Cover of Salon Today. She is a Certified Emotional Intelligence Speaker and 2x bestselling author of “Success in Beauty and Empowering You, Transforming Lives.” A beauty industry veteran, Bonnie speaks authentically on her personal struggles and successes to foster growth and awareness in others and embodies her brand of connecting you to you.

10:00am EDT

3-D Dimension Layering Effect Using Variety of Lengths & Curls
Learn step-by-step how to apply lashes while creating a 3D dimension layering effect using a variety of lengths, curls and eye-shape customization. Quyen will teach you how to how to speed up your volume lash service, remove lashes for touchups and individual lash techniques. You will also troubleshoot problems with individual lashes and learn the pros and cons of using both, individual and volume lashes.
All students will be provided a full kit for the class.

Speakers
avatar for Quyen Nguyen

Quyen Nguyen

Evalash
Quyen holds six lash patents and is the founder and CEO of Evalash Inc. She opened her first salon when she was 19 and is currently the owner of a day spa in Maryland that offers variety of services. While managing her business, Quyen ventured to find a product that would make women... Read More →


Sunday March 8, 2020 10:00am - 1:00pm EDT
Room 1E15

10:00am EDT

Balayage with Candy Shaw
Why learn balayage when you are already a master with foil? Well the Balay Lama has a little secret for you! Balayage is much faster, more profitable, greener and a whole lot more fun than traditional foil highlighting. This intensive hands-on course will give you the painting arsenal to literally triple your color business overnight. As the world's foremost expert on Balayage, Candy will break down her systems in a way that is easy to understand and even easier to implement. Come and learn why the power of the paintbrush can change your life forever! Techniques covered: Skimming, Bowlayage™, Color Melting, Money Piece™, Minking and so much more!

This workshop includes: Mannequin (yours to keep!), Sunlights swag bag, education handout and diploma. Each student registered will be entered to win an exclusive shadow day with Candy Shaw in her 50-chair Atlanta Salon. Details will be discussed during the event.

Students must bring: Clips, tail comb, color apron and a learning attitude. Doll heads will be provided and you can take your doll head home with you!

Speakers
avatar for Candy Shaw

Candy Shaw

Sunlights Balayage
Candy Shaw, aka the Balay Lama, is the founder and creator of Sunlights Balayage, the makers and purveyors of the world's finest balayage products. As an active hairdresser behind the chair as well as an educator, Candy has been painting hair in her Atlanta-based salon and advanced... Read More →


Sunday March 8, 2020 10:00am - 1:00pm EDT
Room 1E12

10:00am EDT

Beautiful Braids for Brides & More
In this extraordinary workshop, braid and styling expert, Stephanie Hodges, will teach several different techniques that you will be able to use immediately. Stephanie will teach you how to transform clients’ hair into beautiful and wearable designs. Stephanie will demonstrate and teach you the foundations of creating beautiful braids and also how to simplify complicated designs. You will get to practice these braids right in the workshop, under Stephanie’s instruction. Stephanie will also share her favorite tools and products for creating the looks.

A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you!
 
Students must bring: carbon/heat-resistant tail comb detangling brush, grooming brush, sectioning clips, small and large hair pins, small and large bobby pins and bungees or thin hair ties.

Speakers
avatar for Stephanie Hodges

Stephanie Hodges

Stephanie Hodges, aka @stephhstyles, is an Instagram guru and an artist for Pulp Riot Squad, Salon Centric Pro Team and Brazilian Bondbuilder. Stephanie has created multiple styles that have gone viral and have landed her jobs working on various national advertising campaigns. Working... Read More →


Sunday March 8, 2020 10:00am - 1:00pm EDT
Room 1E14

10:00am EDT

Hairtalk extensions: Master the Tape-In
In this workshop, hairtalk® Senior Master Educator, Tucker Cinalli, will teach you the art of customizing a perfect head of extensions. You’ll learn how to apply all three band sizes and both band styles, allowing you the versatility to offer your clients a perfectly blended transformation with a luxury service you’ll be able to complete in under an hour!

Students must bring: Pen, paper and shears appropriate for practice on synthetic hair. All other certification tools will be provided by hairtalk. Doll heads will also be provided and you can take your doll head home with you!

Speakers
avatar for Tucker Cinalli

Tucker Cinalli

Hairtalk Extensions
Tucker Cinalli has been a hairtalk® Master Educator for almost four years. He has inspired and certified hundreds of stylists across the country while balancing a full book of clients, working on location styling photo and video shoots, as well as, presenting at all major industry... Read More →


Sunday March 8, 2020 10:00am - 1:00pm EDT
Room 1E14

10:30am EDT

The Wahl Gentleman
Join Juan for an exciting presentation on creating The WAHL Gentleman. The WAHL Gentleman is an updated and refreshed look at the basic haircuts currently being seen in shops and salons today. Utilizing the reintroduced 5 Star Cordless Senior, this class will challenge you to take a new look at the taper and combover, along with longer cuts and men’s cropped cuts.

Speakers
avatar for Juan Ramos

Juan Ramos

Wahl
Bilingual and dual-licensed, Juan ‘Jay’ Ramos breaks language barriers in haircutting education, making him an invaluable asset to the industry. A master of fading, cutting hair is his strongest passion, creating change with his hands and his favorite pair of Wahl clippers. Juan... Read More →


Sunday March 8, 2020 10:30am - 10:45am EDT
Room 1E20

10:30am EDT

Donna Bella Tape-In Extensions: Blend Like a Boss
We’ve all seen extensions that were obvious – the dead giveaway is the glaring gap between the hair and the extensions that flow beneath. In this session you’ll discover how to expertly blend extensions by recommending the proper amount of extensions for your client’s hair type. You’ll also learn the four key components to blending extensions: determining the length, framing the face, connecting the layers between the hair and the extensions, and polishing and detailing your work.

Speakers
avatar for Baelee Reiter

Baelee Reiter

Donna Bella Hair Extensions
Baelee has been a cosmetologist since 2009. She works full time behind the chair, while managing a salon and traveling as an educator. She has found her love and specialty working with Donna Bella hair extensions. Baelee is passionate about education and spreading knowledge to others... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E16

10:30am EDT

The Biggest Mistakes Hairstylists Make During Photoshoots
Many want to join the exciting world of hair styling for special occasions, photo shoots, and celebrities and there are opportunities abound! As a hairstylist, you have one of the most important jobs on the set of a photo shoot. Every image and hairstyle tells a story. In this class, you’ll learn the differences between hair styling for the salon, special occasions, photo shoots for magazines and more. Monae will teach you insider tips to make sure your work in telling the right story and to ensure you get the gig!

Speakers
avatar for Monae Everett

Monae Everett

Monae Artistry
Monaé Everett is a hair stylist with over 18 years of experience. Her work can be seen in media ranging from Harper's BAZAAR to Yahoo! to ESSENCE to Hair's How. She has worked with celebs including Danai Gurira, Mariah Carey, Yara Shahidi, & Nickelodeon starlets Lizzy Greene and... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E09

10:30am EDT

Timeless Beauty
Join Jorge Morales of Olivia Garden for a look at a stunning collection of hair styles and the professional tools used to create them. Olivia Garden’s new Timeless Beauty Educational Series focuses on cutting, styling & finishing techniques that can be applied to all hair types.    While creating gorgeous hairstyles, Jorge will explain technologies, features and different styling tools, focusing brushes, shears and hot tools.  Choosing the right tool directly impacts the speed, quality and durability of your cutting, styling and finishing.  You’ll leave this class with knowledge you can apply immediately!

Speakers
avatar for Jorge Morales

Jorge Morales

Olivia Garden
Originally from Pereira, Colombia, Jorge Morales began his journey in the beauty industry 25 years ago.  Based in New York City, he is co-owner of Pilatos Hair Salon. Jorge specializes in precision cut, color, styling and long hair dressing styles (braids and updos). His work has... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E19

10:30am EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Adrienne will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!

Speakers
avatar for Adrienne Rogers

Adrienne Rogers

Product Club
With twenty-five years of industry experience, Adrienne is currently the owner of Hush Salon Philadelphia. Adrienne travels extensively as Product Club’s National Artistic Director teaching advanced coloring techniques in classroom and hands-on demonstrations. She is featured in... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E10

10:30am EDT

Six-Figure Brows
Creating good-looking brows is one of the hottest trends of the decade. Are you ready to learn how to create the perfect brow and take your brow service to the next level, giving you a six-figure salary? In this class, you’ll learn how by the Brow King himself! Nicck will share his renowned brow shaping and tinting techniques that will allow you to take your brow services to the next level!

Speakers
avatar for Nicck Townsend

Nicck Townsend

Nicck Townsend is a licensed master esthetician and an award-winning professional Makeup and Eyebrow artist. He has more than 10 years of experience working in print, television, special event, and bridal makeup. Nicck has been awarded the title of “Brow King” by his 127,000 Instagram... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E18

10:30am EDT

Polygel: Lighter. Stronger. Easier.
LIGHTER. STRONGER. EASIER THAN ANY OTHER NAIL ENHANCEMENT. Impossible? No — PolyGel®.  Gelish® PolyGel® delivers strong, flexible, feather light nails, that is odorless and with no airborne dust. Join Jesse in this class and learn how to take back control of your enhancement services!  Learn astonishingly simple, chase-free, flawless applications that both you and your clients will love!

Speakers
avatar for Jesse Bruner

Jesse Bruner

Gelish
Jesse is an international educator for Nail Alliance. Jesse has been a nail technician since 2001 and instructor since 2006. He is also a full-time nail technician who understands what is needed to succeed in the real world. He known for precision and specializes in nail sculpting... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E17

10:30am EDT

More Money - Powerful Steps to Raise Your Prices
If you are afraid to raise your prices and don't know how to, this class is for you! Zan will share successful and proven steps for raising your prices in this class. She will also share how to increase your revenue immediately. This class is interactive, fun and high energy, brimming with loads of information to take back and start implementing, now!

Speakers
avatar for Zan Ray

Zan Ray

Zan Ray Salon Coach
Zan Ray has been in the hair industry for 50+ years. She owned three successful salons; created the first apprenticeship program and was privileged to be the first Aveda Concept Salon in Austin, Texas.  Along with her career as a hairdresser, Zan has been Life Coaching clients all... Read More →


Sunday March 8, 2020 10:30am - 11:45am EDT
Room 1E08

11:00am EDT

Manic Panic presents Pink Warrior
Get ready to unleash your inner rainbow with Mykey O’Halloran featuring the ground-breaking, 100% Vegan & Cruelty-Free Creative Hair Color line, Manic Panic - now powered up especially for professionals!  Mykey will be debuting Manic Panic Professionals newest pro shade “Pink Warrior,”* created to support the Breast Cancer Research Foundation (BCRF). You will learn how to use Pink Warrior for custom formulations and how to enhance Manic Panic colors for maximum longevity. Mykey will also demonstrate pro preparation and maintenance tips.
*$2 from each purchase of the pink hair dye will be donated to BCRF.

Please note: This sessions takes place from 11:00am-11:35am


Speakers
avatar for Mykey O'Halloran

Mykey O'Halloran

Manic Panic
Mykey is a rainbow hair color specialist who runs Unicorn Manes Salon in Melbourne, Australia. As an ambassador and educator with Manic Panic, Mykey shares his passion for hair coloring across different continents and on Instagram! He refers to himself as a “Manic Panic enthusiast... Read More →


Sunday March 8, 2020 11:00am - 11:30am EDT
Room 1E20

11:00am EDT

Meet Rebecca Taylor
Meet with Honey Hair Lab owner and Instagram influencer, Rebecca Taylor! Rebecca will speak to you about her journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Rebecca Taylor

Rebecca Taylor

Honey Hair Lab
Owner of Honey Hair Lab, Rebecca Taylor is a haircolor expert who was voted as the Best Vivids Colorist in the world by Glamour Magazine. A Redken brand ambassador, Rebecca is also the creator of the largest professional-only Facebook group providing hairstyle inspiration and education... Read More →


Sunday March 8, 2020 11:00am - 11:45am EDT
Be Influenced Meet & Greet Area

11:00am EDT

Quality Over Speed
We are taught that a full, back-to-back book is the only way to make money. Not only is this untrue, it is also harmful. Taking clients one after another will destroy your body! Victoria will explain how to improve the quality of your work so you can work more efficiently, not harder. Victoria will teach you how to create long-lasting manicures and how to create a great experience for your clients. Don’t miss this chance to learn how to work smarter, not harder!

Speakers
avatar for Victoria Rose

Victoria Rose

Goodbye Lulu
For eleven years, Victoria Rose has focused on bringing the utmost quality and ever-evolving techniques to the nail world. Her artistic approach is both recognized and sought after by those who are interested in a unique look. Victoria shares her wealth of knowledge with nail techs... Read More →


Sunday March 8, 2020 11:00am - 11:45am EDT
Nail Marketplace Stage

11:00am EDT

Traditional Barber Competition
Each barber will be given 40 minutes to execute a Gentleman’s Traditional Cut & Style. 
  • Cut must incorporate scissors and clippers.
  • Gentleman’s cut includes a combover, pomp, taper, part and comps, D.A., etc.
*Points are deducted for ill-preparation.

Sunday March 8, 2020 11:00am - 12:00pm EDT
BarberShop Stage (located in the Exhibit Hall)

11:45am EDT

Future Rising Stars
Join industry legends, Nicholas French and Sue Pemberton for a showcase of extreme talent! Nicholas and Sue, along with talented next generation stylists, will demonstrate their coveted techniques and valuable insight during this session. The team will demonstrate it all – from cutting and coloring, to barbering, dresswork and extension applications. The team will also demonstrate and showcase their new collections from editorial to Avant Garde hair. Don’t miss this exciting presentation!

Please note: This session takes place from 11:45am-12:20pm on the HairShop Stage.

Speakers
avatar for Nicholas French

Nicholas French

The Extremely Useful Hair Company
Nicholas French has traveled extensively producing 1,500 high energy educational shows for professional hairdressers worldwide including the USA, UK, Italy, France, Spain, Croatia, Australia, Canada, Hong Kong, Holland, Switzerland, Taiwan, Singapore, Japan and Thailand. His presentations... Read More →
avatar for Sue Pemberton

Sue Pemberton

Sue Pemberton is an industry legend with four decades of experience and a career as an international Iconic Stylist, colorist, mentor, platform artist and educator. Sue is a two-time NAHA Winner and Intercoiffure ICONS of Color Award Winner. Sue is an advocate for education and believes... Read More →


Sunday March 8, 2020 11:45am - 12:15pm EDT
The HairShop Stage

12:00pm EDT

The Latest Brow Trends
Join makeup super star, Adamme Sosa for insight into creating beautiful brows! Adamme will demonstrate proper application and techniques and will also explain the latest trends on both social media and in the salon.

Speakers
avatar for Adamme Sosa

Adamme Sosa

Beauty Warrior by Adamme Artistry
Adamme is a global award-winning makeup artist and licensed cosmetologist. Adamme has dedicated his life to performing arts and beauty and he has been tagged the “Ryan Seacrest” of beauty. Adamme is a brand ambassador for the American Influencer Awards and a makeup guru who loves... Read More →


Sunday March 8, 2020 12:00pm - 12:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

12:00pm EDT

Meet Asil
Meet with Truss ambassador and Instagram influencer, Asil! Asil will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Asil

Asil

Truss
Asil is a balayage prodigy. Asil started out as an assistant when he was 14 years old and learned and mastered the teasing balayage techniques from his mentor in Turkey, which paved the road to his creative genius. Chasing the American dream, he moved to New York City in 2014 to build... Read More →


Sunday March 8, 2020 12:00pm - 12:45pm EDT
Be Influenced Meet & Greet Area

12:00pm EDT

Getting Press-On Nails to Fit Perfectly & Last
As seen on celebrities like JLo and Kim Kardashian West, the popularity of full coverage nails are skyrocketing. Are you benefitting from them yet? Designing press-ons is the fun and easy part… but what if they don’t fit your client? Julie will show you how to achieve proper fit, plus short-and long-term adhesion techniques, crucial for both longevity and realism. Learn her tried-and-true tips and tricks so you can feel confident in adding them to your wedding and special occasion service menu - or to perfect your photo shoots!

Speakers
avatar for Julie Kandalec

Julie Kandalec

Masterclass Nail Academy
From Essie campaigns to backstage at New York Fashion Week, Julie Kandalec is the nail professional that editors, designers, and celebrities call to make their dream nails come to life. Her clients include Mariah Carey, Camila Cabello, Emma Roberts, and Hailee Steinfeld, and her work... Read More →


Sunday March 8, 2020 12:00pm - 12:45pm EDT
Nail Marketplace Stage

12:15pm EDT

Freestyle Barber Competition
Each barber will be given 40 minutes to execute a freestyle design. 
  • Competitor can create any design, without a reference point such as paper, cell phone, tablet, etc.
  • Competitor can create any design using his/her skill and imagination only.

    * Points are deducted for ill-preparation.

Sunday March 8, 2020 12:15pm - 1:15pm EDT
BarberShop Stage (located in the Exhibit Hall)

12:15pm EDT

How to Become a Major Player in the Hair Loss Industry
Attendees in this class will learn how they can generate $500,000 in the Hair Loss industry, by being a major player, and operating as a Trichologist and running a Hair Restoration Center. Hair Loss affects 1 in 4 people, and these individuals need a professional to provide a solution.

Speakers
avatar for Rodney Barnett

Rodney Barnett

Innovations Today
Rodney is a leading authority in the fields of hair loss and trichology. He is an excellent educator and Trichologist who provides education and business opportunities for aspiring Trichologists who want to learn about hair loss, its prevention and how to offer services to both men... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E16

12:15pm EDT

Curls Gone Wild
Discover the methods and tools to create unique looks for each of your curly haired clients. Cut shapes that enhance the beautiful nature of all types of textured hair. Create easy to use color techniques that compliments the beautiful movement of each curl and will also complement the hair when worn smooth. Substantially grow your understanding of all types of curly hair and grow your business.


Speakers
avatar for Marlo Steenman

Marlo Steenman

Revlon
Marlo has devoted more than 28 years to the beauty industry and 20 of those years to educating, coaching and sharing her knowledge across the globe. She won the NAHA for Colorist of the Year 2015, has been a finalist for Canadian Colorist of the Year in 2012 for both the Contessa... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E09

12:15pm EDT

Dry Cutting
Dry haircutting is no longer just a recommend skill, but a necessary technique to stay relevant and acquire and keep clients coming back to your chair. Dry cutting allows for beautiful shapes and extreme texture and is also fun and fast. Join Ryan as he demonstrates his coveted cutting techniques in this class!

Speakers
avatar for Ryan Teal

Ryan Teal

TEAL
Known as a legendary platform artist as well as industry icon, Ryan TEAL has built his reputation by being vivacious and outspoken in the hairdressing community. His absolute love for all things creative, is only matched by his desire to see hairdressers become more successful. A... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E21

12:15pm EDT

Just Cut It!
Find out why they call celebrity hairstylist, Ursula Stephen, #UrsieOnHair™️! Ursula will teach you her cutting edge cuts along with tips, tricks and techniques to take your craft and career to the next level. You’ll learn the how-to secrets of what makes Ursula one of the most coveted and requested hairstylists in the industry. You won’t want to miss this!

Speakers
avatar for Ursula Stephen

Ursula Stephen

Unilever
The visionary hairstylist behind some of superstar Rihanna’s most celebrated looks, Ursula Stephen is the go-to expert for today’s top personalities in fashion and entertainment. Ursula has worked with iconic fashion photographers including Steven Meisel, Inez van Lamsweerde and... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E20

12:15pm EDT

Razor Cutting Made Simple
Explore the rules of razor cutting and learn how an UN-guarded straight razor can be used to create any shape that a straight scissor can. Ryan will show you how to add one of the most diverse tools to your kit and make every haircut fun, fast and a money maker!

Speakers
avatar for Ryan Teal

Ryan Teal

TEAL
Known as a legendary platform artist as well as industry icon, Ryan TEAL has built his reputation by being vivacious and outspoken in the hairdressing community. His absolute love for all things creative, is only matched by his desire to see hairdressers become more successful. A... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E21

12:15pm EDT

Razor French Bob and Baby Bangs
Learn how to transform the classic French bob into a more current and boho, free-moving, sexy French bob by only using a straight blade razor! Jikaiah will teach you sectioning techniques and how to decide the correct length and shape for your clients. Jikaiah will also demonstrate basic razor handling techniques and will finish the looks with hand-dry styling.

Speakers
avatar for Jikaiah Stevens

Jikaiah Stevens

JikaiahStylist
Jikaiah has been a stylist for 18 years and has worked at top places in California like Edo Salon & Gallery, as well as Hairstory Studios in NYC. Jikaiah’s style is about freeing hair and texture with a combination of techniques, including dry cutting with shears and carving texture... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E19

12:15pm EDT

The Truth about Haircolor
Sherry will discuss key topics about the principles of haircolor in this class. You’ll learn how haircolor is delivered, developed, used and even misused in today’s beauty industry.  This class will cover major scientific points which will create an open dialogue of truth amongst stylists and colorists. Sherry will also discuss color choices depending on existing haircolor, natural haircolor, skin tone, eye color, and desired maintenance level.

Speakers
avatar for Sherry Ratay

Sherry Ratay

Sherry Ratay is an internationally-acclaimed, celebrity colorist, Joico commercially artistic colorist, award-winning color expert and salon owner. Sherry travels all over the country to train and educate other professionals; she has had the pleasure and opportunity to make people... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E10

12:15pm EDT

Beauty Through a Different Lens
Approaching makeup from a new perspective can make any artist stand out from the crowd. In this course, pro makeup artist and photographer Jordan Liberty will explore the relationship between light, camera, and makeup. Learn the latest techniques in makeup to adapt to an 8K-world.


Speakers
avatar for Jordan Liberty

Jordan Liberty

Jordan Liberty is an LA-based makeup artist, photographer, educator and creative director. In addition to producing iconic beauty campaigns, his work in consulting, marketing, and product development have made him the secret weapon behind the success of top makeup and skincare brands... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1 E18

12:15pm EDT

How to Apply Lash Extensions
Learn the ins and outs of applying lash extensions! In this class, Gabe will demonstrate and explain shaping, taping, and the full gamut of applying lashes.

Speakers
avatar for Gabe Drake

Gabe Drake

Borboleta
Gabe Drake is a salon owner, educator, and lash artist for over 10 years.


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E18

12:15pm EDT

Your Business, Your Rules
Do your clients expect free repairs and nail art? Do they arrive late for appointments? How do you handle late cancellations and no-shows? Learn to take control of your business by developing and enforcing your own rules in this class! Jaime will teach you how to manage your clients with sensible and clearly written salon policies and how to eliminate bad behavior before it becomes habit. You’ll leave this class with tips to make your work more enjoyable and profitable!

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Precision Nails
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon in Carmel, California. Outside of the salon, she collaborates on Nail Tech Reality Check, consults with salon owners and manufacturers, writes savvy... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E17

12:15pm EDT

Let's Get Those Prices Up!
July 1 is Raise Your Haircut Prices Day in the USA. The holiday was created to build awareness of the need for our industry to keep haircut prices on pace with the economy. Everything you need to know to go up with confidence is included in this comprehensive class. Any day is a good day to raise your haircut price, once you have a plan for how to do it professionally. Learn how through this class!

Speakers
avatar for Ivan Zoot

Ivan Zoot

ClipperGuy
Are you ready to become a $100,000 haircutter? Ivan can help you get there.Ivan is a team leader with John Amico Professional Hair Care. He shares technical cutting, business building and career success education at trade shows and events, in books and on video, and at schools and... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E07

12:15pm EDT

The Six-Figure Solution: A Guide to Greatness
Do you have what it takes to earn six-figures this year? In this class, Amy will share with you growth strategies, client care tips, and ways to double or even triple your average ticket. This session is ideal for salon/spa owners and staff ready for major profits.  Learn to create the paycheck of your dreams through this class!

Speakers
avatar for Amy Carter

Amy Carter

Empowering You Consulting
As the owner of one of Indiana’s top salons, Amy knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned her knowledge into a passion for coaching and as Founder of Empowering You Consulting, she helps salons... Read More →


Sunday March 8, 2020 12:15pm - 1:30pm EDT
Room 1E08

12:30pm EDT

Textured Conversations
Join texture expert Najah Aziz for an exciting demonstration on how to manage and style textured hair on three different short, coily hair types. Najah will explain which tools and products work best and will share techniques that will increase your skill-set and bring a more diversified client-base to your chair!

Please note: This session takes place from 12:30pm-1:05pm on the HairShop Stage.

Speakers
avatar for Najah Aziz

Najah Aziz

Beauty Beyond the Hair
Najah Aziz is the owner of Like The River, The Salon in the heart of Atlanta, GA. Dedicated to professionalism and innovation, Najah’s business practices have changed the hair industry and inspired hairstylists all over the world. She abandoned a 16-year corporate career to pursue... Read More →


Sunday March 8, 2020 12:30pm - 1:00pm EDT
The HairShop Stage

2:00pm EDT

The Art of Precision Eyebrow Shaping
The ability to shape, rehab and customize brows is in greater demand than ever before! Join The Eyebrow King, Nicck Townsend, and learn how to create beautifull shaped brows that make a big impression. Nicck will demonstrate his award-winning techniques so you can learn to create precise, stand-out brows on each of your clients!

Speakers
avatar for Nicck Townsend

Nicck Townsend

Nicck Townsend is a licensed master esthetician and an award-winning professional Makeup and Eyebrow artist. He has more than 10 years of experience working in print, television, special event, and bridal makeup. Nicck has been awarded the title of “Brow King” by his 127,000 Instagram... Read More →


Sunday March 8, 2020 2:00pm - 2:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

2:00pm EDT

Meet Tyrik Jackson
Meet with multi-barber school owner and Instagram influencer, Tyrik Jackson! Tyrik will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson Intl.
Tyrik Jackson is a social media wiz and owner of Premier Barber Institute and is the sole proprietor of Sharper Image Barber Shops I & II. Tyrik is also a licensed barber, manager, and instructor in the state of Pennsylvania. Tyrik was awarded $25,000 and the winner of the renowned... Read More →


Sunday March 8, 2020 2:00pm - 2:45pm EDT
Be Influenced Meet & Greet Area

2:00pm EDT

Nail Illusion Effects
Join nail technique influencer, Sandy Le, for an exciting demonstration on creating illusion effects. Sandy will explain water color and blending techniques that keep her clients coming back – and that will keep you clients coming back too!

Speakers
avatar for Sandy Le

Sandy Le

Fiina Nail Lounge
Sandy Le is a nail technician and the owner of Fiina Nail Lounge located in Passaic, NJ. Sandy grew up in her family’s nail salon and has been doing nails for 18 years. Sandy loves creating unique designs that make her clients happy and set her apart from the competition. Her specialties... Read More →


Sunday March 8, 2020 2:00pm - 2:45pm EDT
Nail Marketplace Stage

2:00pm EDT

Micro Link Fusion
The Micro-Link Hair Extensions system is the most advanced technology of hair extensions available! Justin will show you how small micro links are used to attach tiny strands of pre-tip hair. This method is undetectable and can be worn in a high ponytail and updos.  This is one of the few hair extension techniques that does not require the use of heat, adhesives, chemicals, sewing and or braiding and lasts up to five months with proper maintenance and care.

Speakers
avatar for Justin Kace

Justin Kace

JustinKace
Justin Kace is CEO of JustinKace Products and the publisher of Prostylin Hair Magazine. He is a well-respected and award-winning educator, platform artist and motivational speaker. He has also developed a line of educational dvds, salon programs, professional beauty products and... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E16

2:00pm EDT

EVOLVE - An Editorial Styling Class
Join industry veteran, Nicholas French, for a self-challenging experience that will boost your personal development and restart your creative engine. Designed for hairdressers who want to get into runway shows, photography and editorial shoots and learn the art of added hair, this class will give you everything you need to know. Through this class, you will EVOLVE:
E - EMULATE FROM PRACTICE
V- VISUALIZE AND CONCEPTUALIZE
O – OVER-ACHIEVE WITH PASSION
L – LOOK, LISTEN AND LEARN
V - VERSATILE, FLEXIBLE AND BE THE TREND
E - ENERGY CREATES INNOVATION



Speakers
avatar for Nicholas French

Nicholas French

The Extremely Useful Hair Company
Nicholas French has traveled extensively producing 1,500 high energy educational shows for professional hairdressers worldwide including the USA, UK, Italy, France, Spain, Croatia, Australia, Canada, Hong Kong, Holland, Switzerland, Taiwan, Singapore, Japan and Thailand. His presentations... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E19

2:00pm EDT

Ib™️ Hand-Tied and Beaded Method Certification
In this hands-on certification course you will learn how to properly install hand-tied and machine wefts, as well as, hybrid wefts using the beaded and sew-in methods. Jenny will explain the perfect consultation and you’ll learn how to determine which application method should be used, according to your guest’s hair type. You’ll also learn to formulate and apply color specifically on extensions and how to customize haircuts on extensions. Jenny will explain what traction alopecia is and how to prevent it, along with how to market yourself on Instagram to boost your business.

Speakers
avatar for Jenny Jacome

Jenny Jacome

Illustrated Beauty
Jenny Jacome is CEO and Director of Education for Illustrated Beauty Hair Salon and Education Center in Somerville, NJ EST. 2014.  She is founder and creator of Ib™️ Hair Extensions. With over a decade of experience, her styling and color techniques have been featured in The... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E21

2:00pm EDT

Instagrammable Trends & Styling Techniques
Join braid and styling expert, Stephanie Hodges, for techniques and
inspiration on creating on-trend styles that you can easily showcase
on Instagram! Stephanie will demonstrate a few different styles which
are easy to transition to create more than one look. Stephanie will also
discuss social media tips and tricks to help you build your business
and profits!

Speakers
avatar for Stephanie Hodges

Stephanie Hodges

Stephanie Hodges, aka @stephhstyles, is an Instagram guru and an artist for Pulp Riot Squad, Salon Centric Pro Team and Brazilian Bondbuilder. Stephanie has created multiple styles that have gone viral and have landed her jobs working on various national advertising campaigns. Working... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E09

2:00pm EDT

Manic Panic Color Experience: Color Melts
Join color-extraordinaire, Mykey O’Halloran, for a unique demonstration on how to blend and melt Manic Panic Professional in perfect synchronization. Mykey will explain the reasons a gel formula is ideal for melts, balayage, and precision placement. You will learn pre-lightening and neutralizing tips, rainbow blending techniques for custom formulation and how to layer color without foils. Mykey will also explain advanced placement techniques and instructing clients on how to maintain rainbow hair.

Speakers
avatar for Mykey O'Halloran

Mykey O'Halloran

Manic Panic
Mykey is a rainbow hair color specialist who runs Unicorn Manes Salon in Melbourne, Australia. As an ambassador and educator with Manic Panic, Mykey shares his passion for hair coloring across different continents and on Instagram! He refers to himself as a “Manic Panic enthusiast... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E20

2:00pm EDT

Cut & Coloring Men's Hair
Wanza and Craig will teach you what types and brands of color to use for a variety of hair textures: course, curly, thin and straight hair. In addition, if you've struggled with covering grey completely, this class will help you find solutions that will produce the finishing look your male clients desire.

Speakers
avatar for Wanza Poole

Wanza Poole

Iconic Barber
Wanza Poole, Chief Administrative Officer of Iconic Barber and Barber Love,® has become a successful entrepreneur with a tenured history of 24 years in the barber industry. Known for his cutting-edge and shop ambiance, this Philadelphia native is highly recognized by colleagues and... Read More →
avatar for Craig McLaurin

Craig McLaurin

Iconic Barber
Representing Wilmington, Delaware, Craig "SKILZ" began his entrepreneurship 25 years ago, optimizing his success upon opening his own salon.  With the high demand of an urban professional clientele, Craig boasts high professionalism, decorum and a cutting-edge performance that earned... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E10

2:00pm EDT

Bridal Master Class
Learn how to achieve the perfect bridal glam in this class! Chris will teach you how to apply soft-glam techniques to make your bride look and feel incredibly special. This class is for makeup artists of all levels, who want to improve their techniques and add more money to their bottom lines!

Speakers
avatar for Chris Cianci

Chris Cianci

Christopher Cianci Artistry
Chris Cianci is a professional makeup artist who specializes in bridal makeup applications. Chris has been an artist for over 8 years and makeup is his passion. Chris sees makeup as an expression to others without words. Don’t miss Chris’ education-filled classes!


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E18

2:00pm EDT

Unique Stiletto Nail Design Techniques
In this class, Kim will demonstrate how to sculpture 3D bows on long stiletto nails. Kim's design techniques are extraordinary and coveted by nail techs all across the globe. Don't miss the chance to learn them in this class!

Speakers
avatar for Kim Quy Ho

Kim Quy Ho

Nailporn
A New York City-based celebrity nail artist that has been creating dynamic, textured designs and intricate freehand nail art for the past six years. It's all in the details for Kim Quy. She holds a Master in Fine Arts, now bringing about the perfect blend of her two passions to create... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E17

2:00pm EDT

Financial Fitness - 6 Ways to Increase Profitability
*FOR SALON OWNERS
Increasing your profit means learning how to understand your finances and creating goals and actions based on them while also getting your team involved in executing your plan. In this class, you will learn how to get financially organized and how to understand your key performance indicators. You’ll learn how to improve your performance in areas such as pricing, inventory, marketing, retail and more!



Speakers
avatar for Stephen Gomez

Stephen Gomez

Stephen Gomez Business Coaching
Stephen’s experience as a business coach and trainer spans over twenty-five years. With a background in marketing, communication and operations, Stephen is personally responsible for assisting thousands of salons, spas, professionals and corporations with accelerating growth through... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E07

2:00pm EDT

Where's Your Money Honey?
Do you know how much you made last week?  Surprisingly, most stylists don’t! You don't need to be an accountant to take control of your money - you just need some simple ways to help you get your money straight! Knowing your numbers gives you a sense of power and that power allows you to change and increase.  Miki has shown stylists how to add $600 a month to their bottom line, without adding any new clients! Learn this technique and others, in this class!

Speakers
avatar for Miki Wright

Miki Wright

BeautySuperstars.com
Miki Wright went from struggling stylist to booked solid in months, not years, and then went on to own a successful salon where she trained her stylists how to duplicate her success. Miki is a Salon Business Coach, founder of www.BeautySuperStars.com and her former Salon and Day Spa... Read More →


Sunday March 8, 2020 2:00pm - 3:15pm EDT
Room 1E08

2:00pm EDT

Thrive: The Salon Professional Life-Skills & Survival Workshop
Learn powerful strategies that will positively impact your life and transform your career, body and finances. During this workshop, you’ll learn the proven method through which you will identify your goals and take the proper steps to finally achieve them. You’ll learn why your needs should be a priority, how to counteract repetitive motion and salon fatigue, how nutrition affects your performance with clients and how to control your finances rather than letting them control you. This workshop is a game-changer that will help you transform your life and will boost your career, health and savings.

Topics include:
  • The Tiny Steps Method: how to set small goals to achieve personal and career success.
  • How to avoid the five most neglected self-care areas by salon professionals.
  • Simple approaches to being smarter with your money.
  • Avoiding the physical toll through healthy habits and nutrition.
  • Keys to joy and happiness inside and outside of the salon.

Speakers
avatar for Carlos Valenzuela

Carlos Valenzuela

Carlos has taught success techniques to thousands of salon professionals worldwide. An industry veteran and lifetime educator, he is the creator of Tiny Steps Podcast for Salon Professionals and will teach you how to make positive changes in your life you can stick with. Through Carlos... Read More →
avatar for Natasha Bhalla

Natasha Bhalla

Natasha Bhalla is the Conference Director for The Beauty Experience events and also a Health & Wellness Coach. Natasha has been in the beauty industry for more than 15 years and has experience both behind the chair as a makeup artist and as a marketing and communications professional... Read More →


Sunday March 8, 2020 2:00pm - 5:00pm EDT
Room 1E11

2:00pm EDT

Texture vs. Race
This workshop is designed to empower stylists with the confidence, knowledge and skillset to overcome fears of servicing clients with hair textures different than their own. During this transformative workshop which also incorporates a panel discussion, texture theory and a highly interactive round-robin style of hands-on work, you will have the opportunity to execute techniques on live models. You will practice coloring, cutting, styling and blow-drying textured hair. Led by some of the most successful multi-textured stylists, the goal of this workshop is to allow you to leave with the confidence to welcome all textures of hair to your chair and service anyone beyond your comfort zone.

Students must bring: Shears, rattail and cutting combs, clips, gloves, apron, paddle brush and a round brush.

Speakers
avatar for Keya Neal

Keya Neal

Kolour Kulture
Keya Neal is an ABCH Certified Colorist, educator and coach. A stylist of 25 years and salon owner, Keya has been an educator and platform artist for several major brands. Keya founded the Kolour Kulture in 2015, designed to educate and empower all nationalities and cultures with... Read More →


Sunday March 8, 2020 2:00pm - 5:00pm EDT
Room 1E14

2:00pm EDT

The Highlighting Strategy that Works for Everyone
Are your clients looking for something different in their dimensional color?  Do they want to go beyond balayage and ombre? If so, join Marco in this workshop for his signature highlighting strategy!  In this exclusive workshop, Marco will teach you strategic highlighting and color placement methods that works on every client and hair type. After the initial instruction, you will get to practice the techniques hands-on and under Marco’s guidance.  Serious colorists can't afford to miss this course!

Speakers
avatar for Marco Pelusi

Marco Pelusi

Marco Pelusi Hair Studio
Marco Pelusi is globally recognized as a haircolor authority, platform artist, educator, and celebrity hair colorist.  Marco’s love for haircolor began during his hairdressing days at his family’s chain of East Coast salons. He became a top educator at a leading Italian haircolor... Read More →


Sunday March 8, 2020 2:00pm - 5:00pm EDT
Room 1E12

2:00pm EDT

Valayage with Rebecca Taylor
Are you ready for some Valayage? Join color expert Rebecca Taylor for this two-in-one workshop during which you will experience balayage AND vibrant demonstrations – creating a Valayage! Rebecca will teach you natural and fashion color techniques along with techniques to maximize your time, income and efficiency. The first portion of the workshop will feature balayage techniques using foiling for maximum lift. The second part of the workshop will cover fashion-color, custom formulation, application and proper rinsing techniques to prevent bleeding or transfer for maximum longevity. Rebecca will also demonstrate how to implement a “drop” or a shadow root and toning formulations and application. The last portion of the workshop will highlight social media and branding strategies, specifically for Instagram and IG’s newly implemented changes. 

All color, styling and wet line products will be supplied by Redken. Bowls, gloves, brushes and foils will be provided by Framar. A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you!

Students must bring: Please bring your complete personal styling kit, including towel, blow dryer, iron, comb, brushes, clips and any other tools you would like to bring.

Speakers
avatar for Rebecca Taylor

Rebecca Taylor

Honey Hair Lab
Owner of Honey Hair Lab, Rebecca Taylor is a haircolor expert who was voted as the Best Vivids Colorist in the world by Glamour Magazine. A Redken brand ambassador, Rebecca is also the creator of the largest professional-only Facebook group providing hairstyle inspiration and education... Read More →


Sunday March 8, 2020 2:00pm - 5:00pm EDT
Room 1E13

2:15pm EDT

Classic Barbering – The Devil’s in the Details
For the first time ever on the HairShop Stage, Master Scumbassadors will present the old school craft of barbering by demonstrating classic cuts steeped in tradition and perfected over decades. From Pompadours to Flattops, learn how to approach timeless cuts and how to integrate the Schorem classic shapes and REUZEL® products into your everyday work.

*Note: This session takes place from 2:25pm-3:00pm

Speakers
avatar for Dave Hardy

Dave Hardy

Reuzel
Dave started cutting hair at the age of 13 out of his parent’s basement. At the age of 17, he followed his passion for Barbering and began apprenticing at All-Star Images, a local well-known barbershop. Dave started educating in 2017 when he became a Reuzel Scumbassador traveling... Read More →
avatar for Stephanie Buckley

Stephanie Buckley

Reuzel
Licensed as both cosmetologist and barber, Steph keeps her days busy as a Reuzel Scumbassador and shop owner of Society Salon & Barber in Rhode Island. With a passion for cutting from the start, she continually strived to further her knowledge and master new techniques leading her... Read More →


Sunday March 8, 2020 2:15pm - 3:00pm EDT
The HairShop Stage

3:00pm EDT

The Innovative Complexion
Jordan Liberty is best known for his complexion work, creating iconic campaigns for top brands like MAC, Sigma, Urban Decay, and Wet n' Wild. Learn Jordan’s signature techniques during this exciting session for the first time at this show!

Speakers
avatar for Jordan Liberty

Jordan Liberty

Jordan Liberty is an LA-based makeup artist, photographer, educator and creative director. In addition to producing iconic beauty campaigns, his work in consulting, marketing, and product development have made him the secret weapon behind the success of top makeup and skincare brands... Read More →


Sunday March 8, 2020 3:00pm - 3:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

3:00pm EDT

Meet Ursula Stephen
Meet with celebrity hair stylist and Instagram influencer, Ursula Stephen! Ursula will speak to you about her journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!


Speakers
avatar for Ursula Stephen

Ursula Stephen

Unilever
The visionary hairstylist behind some of superstar Rihanna’s most celebrated looks, Ursula Stephen is the go-to expert for today’s top personalities in fashion and entertainment. Ursula has worked with iconic fashion photographers including Steven Meisel, Inez van Lamsweerde and... Read More →


Sunday March 8, 2020 3:00pm - 3:45pm EDT
Be Influenced Meet & Greet Area

3:00pm EDT

Gel it Down!
Gel Manicures are sometimes the best or the worse for clients. Are you having problems with lifting or having the gel polish completely come off after a few days? Join Shauna in this educational session and learn how to properly prep the nail for proper application of the base coat, gel polish and top coat.

Speakers
avatar for Shauna Wright

Shauna Wright

Nails Done Wright
Perfecting her talents as a licensed nail technician, Shauna Wright produces exceptional results for her clients. Aside from technical expertise, she also capably manages the demands of salon ownership by applying her corporate experience and academic training (MBA). Focused on financial... Read More →


Sunday March 8, 2020 3:00pm - 3:45pm EDT
Nail Marketplace Stage

3:00pm EDT

Balayage with the Balay Lama
Recently named North America's Educator of the Year, Candy Shaw is world's foremost authority on balayage. Join her for this segment so she can teach you how to Paint Your Way to Financial Freedom! Candy will break down the key fundamentals of the perfect paint: Consistency, Brush Stroke, and Saturation. She will give you the confidence to pick up the paint brush and never look back!

Please note: This session takes place from 3:10pm-3:45pm on the HairShop Stage.

Speakers
avatar for Candy Shaw

Candy Shaw

Sunlights Balayage
Candy Shaw, aka the Balay Lama, is the founder and creator of Sunlights Balayage, the makers and purveyors of the world's finest balayage products. As an active hairdresser behind the chair as well as an educator, Candy has been painting hair in her Atlanta-based salon and advanced... Read More →


Sunday March 8, 2020 3:00pm - 3:45pm EDT
The HairShop Stage

3:45pm EDT

10 Steps to a Consistent Fade
During this session, you will learn 10 steps to creating a perfect fade while staying consistent. Jesse will teach you his tips and tricks for a picture perfect finish that will take less time and that will increase your bottom line. Jesse will also explain how to organically grow your social media to maximize your profit. You will leave this session with new skills to create a better fade and you’ll be inspired to take your career to the next level!

*Please note: This session takes place from 3:55pm-4:30pm

Speakers
avatar for Jesse Elite

Jesse Elite

Jesse Elite is a professional barber and educator located in Chicago, IL. An entrepreneur and innovator in the hair industry, Jesse gained fame by posting his hair cut videos using enhancements that went viral on all social media platforms. Jesse has been featured on The Insider... Read More →


Sunday March 8, 2020 3:45pm - 4:30pm EDT
BarberShop Stage (located in the Exhibit Hall)

3:45pm EDT

The Perfect Blonde
Asil will share his secrets behind bold and beautiful money pieces! Learn valuable tips and tricks to achieve the perfect, healthy blonde with seamless blends and healthy shine. Asil will explain how to achieve the most-wanted Brazilian balayage techniques and you will leave this session with an arsenal of new skills!

Please note: This session takes place from 3:55pm-4:30pm on the HairShop Stage.

Speakers
avatar for Asil

Asil

Truss
Asil is a balayage prodigy. Asil started out as an assistant when he was 14 years old and learned and mastered the teasing balayage techniques from his mentor in Turkey, which paved the road to his creative genius. Chasing the American dream, he moved to New York City in 2014 to build... Read More →


Sunday March 8, 2020 3:45pm - 4:30pm EDT
The HairShop Stage

3:45pm EDT

The Wave Tour
Don’t miss Najah Aziz in this class! Najah will demonstrate molding/waving and styling on live models to achieve her signature "Like the River" look. She will also explain which products are best to use along with the best styling tools. Najah’s tips will help you build your skills and will help you boost your profits!

Speakers
avatar for Najah Aziz

Najah Aziz

Beauty Beyond the Hair
Najah Aziz is the owner of Like The River, The Salon in the heart of Atlanta, GA. Dedicated to professionalism and innovation, Najah’s business practices have changed the hair industry and inspired hairstylists all over the world. She abandoned a 16-year corporate career to pursue... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E21

3:45pm EDT

Coloring Extensions
In this class, Destiny will discuss various types of extensions and reveal tips and tricks on how to color them. You will learn which products to use, and when to use color techniques such as surface painting, color melting and foil placement. You’ll leave this class feeling confident in your coloring capabilities on hair extensions!

Speakers
avatar for Destiny Cox

Destiny Cox

DCI Academy
Destiny is an industry icon and color expert. Destiny travels the globe educating and her progressive teaching approach enables stylists and students to push through their own boundaries.


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E16

3:45pm EDT

Time & Efficiency
Join industry veteran John Casey in this class and learn how to cut a man’s hair within a short period of time, allowing you to do in multiple services within an hour. You will learn tips and skills in this class that will help you boost your client acquisition and your profits!

Speakers
avatar for Sean Casey

Sean Casey

Andis
Sean Casey is a duel-licensed barber and cosmetologist with 20 years of experience. Owner of five TwinCutZ barber shops in Southwest Florida, Sean is a global educator and platform artist for Andis, a national educator and platform artist for Hattori Hanzo Shears and an international... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E09

3:45pm EDT

Translating Styles from Pics to Heads
Struggling to give your guests the haircuts they ask for? Feeling uninspired and out of touch with today’s trends?  Gilad will share his tips on staying up-to-date with current trends and how to tailor these to each guest that sits in your chair.  Learn fundamental and advanced cutting techniques that will lead you away from boring long layers and into a more creative world of haircutting!

Speakers
avatar for Gilad Goldstein

Gilad Goldstein

Ulta Beauty
Gilad has been honing his skills as an artist for over 8 years and started working in salons at the young age of 16. After extensive training with Redken, Gilad became Redken Certified in Color and Design, and later became an Artistic Educator for ULTA Beauty.  While in this position... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E20

3:45pm EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Adrienne will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!

Speakers
avatar for Adrienne Rogers

Adrienne Rogers

Product Club
With twenty-five years of industry experience, Adrienne is currently the owner of Hush Salon Philadelphia. Adrienne travels extensively as Product Club’s National Artistic Director teaching advanced coloring techniques in classroom and hands-on demonstrations. She is featured in... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E10

3:45pm EDT

Norvell Spray Tan Certification Class
Norvell, the spray tan industry's #1 professional brand chosen by technicians around the globe, offers its award-winning Spray Tan Training FREE at The Beauty Experience New York! Learn the tricks and techniques through live demos so you can increase your revenue by offering new services in your salon. Brandon will share with you everything you need to know about Norvell Spray Tan, and you will be able to boost your salon profits by incorporating it into your work!

Speakers
avatar for Brandon Cardinal

Brandon Cardinal

Norvell Sunless
Brandon Cardinal is VP of Sales with Norvell Sunless, a Division of Sunless Inc. He brings 25+ years of experience with salons, beauty and spray tanning. Brandon travels the globe training and certifying technicians such as yourself to be highly efficient and profitable artists.


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E18

3:45pm EDT

Ethical Salon Ownership
From protecting workers to protecting the environment, are you doing everything possible to be an ethical salon owner? While legal compliance is not optional or negotiable, many salon owners risk losing their business, and much more and they don’t even realize it. Distinguish your salon by making better choices. In this class, Jaime will help you:
  • Understand your legal obligations
  • Adopt best practices, like gender-neutral services
  • Publicize your commitment to ethical ownership

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Precision Nails
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon in Carmel, California. Outside of the salon, she collaborates on Nail Tech Reality Check, consults with salon owners and manufacturers, writes savvy... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E17

3:45pm EDT

How to be a More Awesomer Hairdresser
Learn how to be more awesomer in everything that you do! From business-building to social media, to just being a better human being, Ryan will share his wisdom. Ryan will also answer your questions and offer insight and guidance in leading a more awesomer life in this class!

Speakers
avatar for Ryan Teal

Ryan Teal

TEAL
Known as a legendary platform artist as well as industry icon, Ryan TEAL has built his reputation by being vivacious and outspoken in the hairdressing community. His absolute love for all things creative, is only matched by his desire to see hairdressers become more successful. A... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E08

3:45pm EDT

How to Create a Luxurious Salon
In this extraordinary class, Sherry will share her recommendations on what will take your salon to the level, making it a luxurious salon.  Sherry will give you valuable insight into what your clients see when entering your salon. Through this class, you’ll get a better understanding of your brand and your market and how to navigate both successfully to build a luxurious salon. This class is a must-attend for anyone seeking to take their salon to the next level!

Speakers
avatar for Sherry Ratay

Sherry Ratay

Sherry Ratay is an internationally-acclaimed, celebrity colorist, Joico commercially artistic colorist, award-winning color expert and salon owner. Sherry travels all over the country to train and educate other professionals; she has had the pleasure and opportunity to make people... Read More →


Sunday March 8, 2020 3:45pm - 5:00pm EDT
Room 1E07

4:00pm EDT

The No Makeup Makeup Look
Learn basic techniques to accomplish the no makeup, makeup look during this session! Makeup pro and successful entrepreneur, Angelique Velez, will demonstrate foundation matching, color correction and color theory based on an individual’s face shape. Angelique will also demonstrate how to make-up eye shapes along with explaining highlighting and contouring techniques. These techniques will help you refine your skills, gain more clients and keep those clients coming back!

Speakers
avatar for Angelique Velez

Angelique Velez

Breakups to Makeup
Angelique Velez can quite literally say “love raised me, but lipstick saved me!” Makeup artist and founder of Breakups to Makeup used her own personal journey with heartbreak to fuel the creation of Breakups to Makeup (B2M), which is now one of the country’s most sought after... Read More →


Sunday March 8, 2020 4:00pm - 4:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

4:00pm EDT

Meet Anton Khachaturian
Meet with celebrity makeup artist and Instagram influencer, Anton Khachaturian! Anton will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!



Speakers
avatar for Anton Khachaturian

Anton Khachaturian

Anton Khachaturian has been working in the industry since the age of eighteen. He started his career as an artist for MAC Cosmetics where he facilitated a variety of different make-up seminars and later was hired to design the makeup for the cast of Glee for their national tour.Anton... Read More →


Sunday March 8, 2020 4:00pm - 4:45pm EDT
Be Influenced Meet & Greet Area

4:00pm EDT

Glacier Nails
During this session, Kim will demonstrate how to sculpt long, stiletto nails with a glacier/icy effect. Kim will also apply embellishments on the nails to create a unique, extraordinary look. Kim will explain her techniques and will offer you tips that will take your design skills to the next level!

Speakers
avatar for Kim Quy Ho

Kim Quy Ho

Nailporn
A New York City-based celebrity nail artist that has been creating dynamic, textured designs and intricate freehand nail art for the past six years. It's all in the details for Kim Quy. She holds a Master in Fine Arts, now bringing about the perfect blend of her two passions to create... Read More →


Sunday March 8, 2020 4:00pm - 4:45pm EDT
Nail Marketplace Stage

4:30pm EDT

Her Chair His Hair Presents: Working Women
Her Chair His Hair is back on the big stage at the International Beauty Show NYC, featuring  2019’s Best Female Barber & multi-brand Ambassador, Brandi LaShay (@TheOriginalBarberdoll). Hosted by Her Chair His Hair's Founder & Master Barber, Cassie Kurtz (@CKMakeupNYC), they will be bringing the Barbershop culture to the IBS NYC's show.

"Chopping it up" can mean so many different things to various people, but to Barbers and Hairstylists it embodies what we do every single day: cut hair, chat with clients and debate with our colleagues.

Come chop it up with Brandi and Cassie while they demonstrate tried and true techniques, answer the tough questions about navigating the industry as working women, and more during this 35 minute, information packed presentation.

*Please note this session takes place from 4:40pm-5:15pm.


Speakers
avatar for Brandi LaShay

Brandi LaShay

The Barber Doll House
Brandi LaShay a.k.a. “The Original Barber Doll” is a master barber, platform educator, Barbercon’s 2019 Best Female Barber of the Year and owner of The Barber Doll House LLC. & 328 Elite Grooming Studio which are both Atlanta based grooming studios. With 23 years of experience... Read More →
avatar for Cassie Kurtz

Cassie Kurtz

Her Chair His Hair
Cassie Kurtz is a Master Barber, freelance Men's Groomer the founder of Her Chair His Hair, and owner of Beyond the Beard: Studio & Barbershop in New York City. Her passion for being a Barber led her to develop Her Chair His Hair - a non profit on a mission to support women in the... Read More →


Sunday March 8, 2020 4:30pm - 5:15pm EDT
The BarberShop Stage

4:30pm EDT

KARG Dry Cutting
Learn how to create beautiful, wearable hairstyles that look good on everyone with tips and techniques from the KARG Dry Cutting System! Russell will demonstrate easy, classic, salon-adaptable haircuts while Agnese, whose clients include Hollywood’s A-list, will demonstrate effortlessly chic looks along with finishing techniques.

Please note: This session takes place from 4:40pm-5:15pm on the HairShop Stage.

Speakers
avatar for Russell Cordeiro

Russell Cordeiro

Karg, Inc.
Russell Cordeiro is an accomplished hairstylist known for his unique and accessible approach to haircutting and education. He’s been with KARG Inc. for eight years and Artistic Director for the last four years. Russell is also a founding member of Art + Autonomy Salon in NYC and... Read More →
avatar for Agnese Cabala

Agnese Cabala

Karg, Inc.
KARG Team member and Dry. CUT. Specialist, Agnese Cabala, creates lived-in, voluminous hair that looks effortlessly chic. Working alongside the legendary Edward Tricomi in New York City, she created hundreds of looks for New York Fashion Week. Her editorial work has also been featured... Read More →


Sunday March 8, 2020 4:30pm - 5:15pm EDT
The HairShop Stage

5:00pm EDT

Meet Martino Cartier
Meet with celebrity stylist and philanthropist, Martino Cartier! Martino will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Martino Cartier

Martino Cartier

Wigs & Wishes
Celebrity stylist and philanthropist, Martino is a fixture in the beauty industry. Named America’s most sought after stylist by W Magazine, he created his namesake brand to help women not only look amazing, but feel amazing too. Martino® by Martino Cartier hot tools and styling... Read More →


Sunday March 8, 2020 5:00pm - 5:45pm EDT
Be Influenced Meet & Greet Area

5:00pm EDT

Gain Confidence in Nail Art
Do you question your nail art skills? Nail design requires confidence and skill, and both these things can be developed. Join Victoria in this session and learn how she developed her confidence in creating beautiful designs. Victoria will share her tips and tricks and will help you gain confidence in nail art!

Speakers
avatar for Victoria Rose

Victoria Rose

Goodbye Lulu
For eleven years, Victoria Rose has focused on bringing the utmost quality and ever-evolving techniques to the nail world. Her artistic approach is both recognized and sought after by those who are interested in a unique look. Victoria shares her wealth of knowledge with nail techs... Read More →


Sunday March 8, 2020 5:00pm - 5:45pm EDT
Nail Marketplace Stage

5:30pm EDT

Learn Italy's Traditional Straight-Razor Shave
Join Michael Haar for a demonstration on how to achieve the perfect straight razor shave on your client. Using the right products and correct handling of a straight razor, Michael will show you how to offer a comfortable service and how to execute a perfect shave.

*Please note this session takes place from 5:25pm-6:00pm on the BarberShop Stage.

Speakers
avatar for Michael Haar

Michael Haar

Proraso
Master Barber Michael Haar was born and raised in Queens, NY. A third-generation New Yorker, Michael spent the last 13 years barbering in New York, London and Italy. In 2017 he opened his first shop, Haar & Co. Barbershop, in the heart of NYC’s West Village. He owns & operates the... Read More →


Sunday March 8, 2020 5:30pm - 6:00pm EDT
The BarberShop Stage
 
Monday, March 9
 

8:00am EDT

Registration
Monday March 9, 2020 8:00am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Expo Hall
Experience the expo hall floor with free education, competitions, performances, over 500 industry brands, new experiential features, and more.  Expo hall admission is included with all passes.


Monday March 9, 2020 9:30am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Job Fair
The Job Fair at The Beauty Experience is a private, proactive environment for job seekers. Engage with the right personnel from great companies looking to hire beauty industry pros. All registered attendees enter the Job Fair for free - just show your Beauty Experience New York badge, and you're in!

Monday March 9, 2020 9:30am - 6:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

10:00am EDT

The Social Media Summit
Join the beauty industry’s social media experts for in-depth insight on how to best utilize social media to optimize your business strategy, promote your salon and gain clients. During this three-hour session, social media gurus, Stephanie Hodges and Tyrik Jackson will teach you invaluable lessons in leveraging the different platforms to increase your bottom line. From marketing strategies, to advertising and reaching the right audience for your business, the sessions during this three-hour Summit will give you all the information you need to use social media to build your business in a powerful way.

Speakers
avatar for Stephanie Hodges

Stephanie Hodges

Stephanie Hodges, aka @stephhstyles, is an Instagram guru and an artist for Pulp Riot Squad, Salon Centric Pro Team and Brazilian Bondbuilder. Stephanie has created multiple styles that have gone viral and have landed her jobs working on various national advertising campaigns. Working... Read More →
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson Intl.
Tyrik Jackson is a social media wiz and owner of Premier Barber Institute and is the sole proprietor of Sharper Image Barber Shops I & II. Tyrik is also a licensed barber, manager, and instructor in the state of Pennsylvania. Tyrik was awarded $25,000 and the winner of the renowned... Read More →


Monday March 9, 2020 10:00am - 1:00pm EDT
Room 1E11

10:00am EDT

French Cutting with Candy Shaw
Have you ever wanted to do a haircut in just 7 minutes? You will learn the French Way in this introductory French Cutting course! Candy Shaw has been teaching her ‘Americanized’ version of this revolutionary cutting system since the early 90s in her Atlanta based Advanced Academy. In her system, you will learn to stand the client up to cut your basic outline, build layering from the top of the head down, and cut everything on top of the finger for efficient cutting. French Cutting is much faster than the traditional British technique, and creates soft, feminine shapes and commercial looks. Your guests will see and feel the difference! Techniques covered include Méche a Méche, Exterior, Reverse Exterior, Interior, Diving, Dry Texturizing and more!

This workshop includes a mannequin (yours to keep!), educational handout, diploma, and Jamison Shaw Academy swag bag. 
 
Students are required to bring: Cutting comb, straight cutting shear, and a learning attitude!

Speakers
avatar for Candy Shaw

Candy Shaw

Sunlights Balayage
Candy Shaw, aka the Balay Lama, is the founder and creator of Sunlights Balayage, the makers and purveyors of the world's finest balayage products. As an active hairdresser behind the chair as well as an educator, Candy has been painting hair in her Atlanta-based salon and advanced... Read More →


Monday March 9, 2020 10:00am - 1:00pm EDT
Room 1E13

10:00am EDT

Learn How to Wax Brows Perfectly!
Learn to do brows that WOW in just 10 minutes!  Join brow expert, Malynda, for this technical class and a great lesson on how to wax brows quickly, efficiently and perfectly.  Malynda will demonstrate the wax application process from start to finish. She will also show you how to do brows sitting up. Malynda will also discuss how adding a waxing service to your salon menu can boost revenue.  You’ll leave the class feeling confident in your waxing ability and also confident in your profitability!

Students must bring: A full, grown in set of brows! Students will be waxing on each other in this class, so please be sure your brows are grown in.

Speakers
avatar for Malynda Vigliotti

Malynda Vigliotti

Boom Boom Brow Bar
Malynda is obsessed with brows and has 299+ clients served at her salon, the Boom Boom Brow Bar in NYC. Malynda has a degree from The Fashion Institute of Technology and is a trained esthetician. Boom Boom has been featured on “The Real Housewives of NYC,” Vogue, Lucky, In Style... Read More →


Monday March 9, 2020 10:00am - 1:00pm EDT
Room 1E15

10:00am EDT

Perfectly Placed Balayage Techniques
In this workshop you will learn signature money-making Balayage techniques! Sherry will demonstrate Balayage “free-hand painting,” a step-by-step technique to transform an ordinary one-dimensional haircolor into a perfectly placed Balayage. Sherry will also explain the “within a foil technique,” transforming one-dimensional haircolor into a skilled Balayage. You’ll learn when to use free-hand and when to use foil painting, along with baby lights – soft, delicate, light strands living closer to the regrowth area.

A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you!

Students must bring: Rattail, regular comb, clips, pen and paper.

Speakers
avatar for Sherry Ratay

Sherry Ratay

Sherry Ratay is an internationally-acclaimed, celebrity colorist, Joico commercially artistic colorist, award-winning color expert and salon owner. Sherry travels all over the country to train and educate other professionals; she has had the pleasure and opportunity to make people... Read More →


Monday March 9, 2020 10:00am - 1:00pm EDT
Room 1E12

10:30am EDT

Treating Hairloss from the Inside-Out
In this class, Rodney will explain internal factors that can cause hair loss and why improving health and wellness is more effective in treating hair loss than conventional medicine or topical therapies. Class participants will learn how to scan a client’s body to determine deficiencies before hair loss becomes an issue and why it’s important for hair professionals to be knowledgeable about the body’s signs. This class is a must-take for all stylists who want to give their best to their clients!

Speakers
avatar for Rodney Barnett

Rodney Barnett

Innovations Today
Rodney is a leading authority in the fields of hair loss and trichology. He is an excellent educator and Trichologist who provides education and business opportunities for aspiring Trichologists who want to learn about hair loss, its prevention and how to offer services to both men... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E16

10:30am EDT

Beyond the Beard: Creating a 5-Star Beard Trim for Every Client
In this class, Cassie will demonstrate every aspect of what makes a beard trim 5-star. Cassie will explain consultation, communication, products and aftercare - all required to earn your clients’ trust while ensuring they land back in your chair in the future. The global beard grooming products market is projected to grow by USD 1.17 billion during 2019-2023 - don’t miss out on your chance to work with clients in an extremely under-served part of our industry!


Speakers
avatar for Cassie Kurtz

Cassie Kurtz

Her Chair His Hair
Cassie Kurtz is a Master Barber, freelance Men's Groomer the founder of Her Chair His Hair, and owner of Beyond the Beard: Studio & Barbershop in New York City. Her passion for being a Barber led her to develop Her Chair His Hair - a non profit on a mission to support women in the... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E21

10:30am EDT

Master the Art of Curly Hair
Learn the secrets to successfully cutting curly hair! Christo will teach you Diametrix Cutting which will help you approach any type of curl or texture to deliver the perfect cut. Learn how to achieve healthy, hydrated curls and to give cuts that shape rather than thin the hair out. Christo will teach you to perfect your consultation to achieve to gorgeous results!


Speakers
avatar for Christo

Christo

Curlisto
Christo is a renowned curl expert and celebrity stylist, as well as, Global Artistic Director of Curlisto. he has been featured in numerous publications for his Revolutionary Diametrix Cutting & Styling Techniques.


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E20

10:30am EDT

Move Your Brand Forward with the Right Imagery
Celebrity and editorial Hair Stylist Monae Everett will teach you the finishing skills that turn heads and keep you in demand with both clients and people who hire hairstylists for high-end jobs. This class will help you to create images of your work that reflect your personal brand and get you hired!

Speakers
avatar for Monae Everett

Monae Everett

Monae Artistry
Monaé Everett is a hair stylist with over 18 years of experience. Her work can be seen in media ranging from Harper's BAZAAR to Yahoo! to ESSENCE to Hair's How. She has worked with celebs including Danai Gurira, Mariah Carey, Yara Shahidi, & Nickelodeon starlets Lizzy Greene and... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E09

10:30am EDT

Viral Braids
Join Rashuna in this session as she demonstrates the hottest braids flooding your timelines! Rashuna will deconstruct and dissect for a simplified yet intense learning experience. From accent braids, to statement braids, these advanced looks are easily customizable and photo ready – learn them in this class!



Speakers
avatar for Rashuna Durham

Rashuna Durham

Amika
Rashuna is the owner and master hairstylist at Shuna’s Hair Studio. Rashuna has been in the beauty industry for 18 years and has a passion for making people see their internal beauty, as well as, their external beauty. Rashuna specializes in hair extensions, color, natural hair... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E19

10:30am EDT

Layering & Lights
Don’t let fear or uncertainty hold you back from creating customized styles for every guest! In this CoCre8 session, you will experience customized cut, color and style to upgrade your repertoire of techniques. You will learn scissor, razor and texture shear cutting techniques along with how to hand-craft your coloring work with foil placement and hand painting (balayage) and color accent.

Speakers
avatar for CoCre8

CoCre8

Christopher Dove and John Simpson are the co-founders of CoCre8. Through collaboration, connection and compassion, Chris and John’s “Classic with a Twist” educational methods empower, inspire and motivate students nationwide.


Monday March 9, 2020 10:30am - 11:45am EDT

10:30am EDT

Microblading Eyebrows & Lash-Line Eyeliner
Did you know that you can microblade eyebrows and lash lines manually? In this class, Quyen will show you how! Quyen will demonstrate microblading and microshading techniques, along with how to create a lash line using a microblading pen.

Speakers
avatar for Quyen Nguyen

Quyen Nguyen

Evalash
Quyen holds six lash patents and is the founder and CEO of Evalash Inc. She opened her first salon when she was 19 and is currently the owner of a day spa in Maryland that offers variety of services. While managing her business, Quyen ventured to find a product that would make women... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E18

10:30am EDT

Gelish Dip
Dip your way to gorgeous nails! Join Jesse to learn the fast and easy French, one color application and even ombre! Gelish Dip will give you outstanding durability with over 120 colors that match the best Gelish and Morgan Taylor shades. Learn techniques that are easier and faster than traditional acrylic with strength and support for chip-free 14 days wear!

Speakers
avatar for Jesse Bruner

Jesse Bruner

Gelish
Jesse is an international educator for Nail Alliance. Jesse has been a nail technician since 2001 and instructor since 2006. He is also a full-time nail technician who understands what is needed to succeed in the real world. He known for precision and specializes in nail sculpting... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E17

10:30am EDT

More Money - Powerful Steps to Raise Your Prices
If you are afraid to raise your prices and don't know how to, this class is for you! Zan will share successful and proven steps for raising your prices in this class. She will also share how to increase your revenue immediately. This class is interactive, fun and high energy, brimming with loads of information to take back and start implementing, now!

Speakers
avatar for Zan Ray

Zan Ray

Zan Ray Salon Coach
Zan Ray has been in the hair industry for 50+ years. She owned three successful salons; created the first apprenticeship program and was privileged to be the first Aveda Concept Salon in Austin, Texas.  Along with her career as a hairdresser, Zan has been Life Coaching clients all... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E08

10:30am EDT

The Beauty Social - Instagram for Beauty Pros
The Beauty Social is for all beauty pros who want to focus on making the best Instagrammable beauty content that will attract paying clients. You only have one chance to make a first impression on social media. What is your online presence saying about you? You will learn: social media strategies that will help you share your story, how to take captivating photos and attract brands, along with lighting tips and so much more!

Speakers
avatar for Jennifer MacDougall

Jennifer MacDougall

The Beauty Social
Jennifer MacDougall is a 2-time NAHA Haircolor winner and celebrity hairstylist based in NYC.  Her work has been seen on TV Shows such as Project Runway for 6 seasons, and also featured in Vogue, Cosmo, Vanity Fair, Elle and Marie Claire magazines. Jennifer loves to share hair painting... Read More →
avatar for Suzie Bond

Suzie Bond

Bond Beauty
Known as one of the beauty industry’s foremost color and business educators, Suzie Bond brings a fresh perspective to color placement, technique design, custom formulation, business communication and guest services. Suzie built a loyal following at her Intercoiffure salon BOND Beauty... Read More →


Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E07

11:00am EDT

Speed Fade Barber Competition
Each barber will be given 15 minutes to execute a fade.
  • Competitor will be judged on speed and the finished product.
  • Competitor’s model must have a #2 or equivalent on the top before competition begins.
  • Top must be taken down to a minimum of 1 ½.
  • Longer hair and scissor techniques are welcome.

    * Points are deducted for ill-preparation.

Monday March 9, 2020 11:00am - 11:30am EDT
BarberShop Stage (located in the Exhibit Hall)

11:00am EDT

Future Rising Stars
Join industry legends, Nicholas French and Sue Pemberton for a showcase of extreme talent! Nicholas and Sue, along with talented next generation stylists, will demonstrate their coveted techniques and valuable insight during this session. The team will demonstrate it all – from cutting and coloring, to barbering, dresswork and extension applications. The team will also demonstrate and showcase their new collections from editorial to Avant Garde hair. Don’t miss this exciting presentation!

Please note: This session takes place from 11:00am-11:35am on the HairShop Stage.

Speakers
avatar for Nicholas French

Nicholas French

The Extremely Useful Hair Company
Nicholas French has traveled extensively producing 1,500 high energy educational shows for professional hairdressers worldwide including the USA, UK, Italy, France, Spain, Croatia, Australia, Canada, Hong Kong, Holland, Switzerland, Taiwan, Singapore, Japan and Thailand. His presentations... Read More →
avatar for Sue Pemberton

Sue Pemberton

Sue Pemberton is an industry legend with four decades of experience and a career as an international Iconic Stylist, colorist, mentor, platform artist and educator. Sue is a two-time NAHA Winner and Intercoiffure ICONS of Color Award Winner. Sue is an advocate for education and believes... Read More →


Monday March 9, 2020 11:00am - 11:30am EDT
The HairShop Stage

11:00am EDT

Applying False Strip Lashes
During this session, makeup guru Adamme Sosa, will teach you how to apply false strip lashes. Adamme will explain his coveted techniques and styles and will discuss the latest look that appear on social media.

Speakers
avatar for Adamme Sosa

Adamme Sosa

Beauty Warrior by Adamme Artistry
Adamme is a global award-winning makeup artist and licensed cosmetologist. Adamme has dedicated his life to performing arts and beauty and he has been tagged the “Ryan Seacrest” of beauty. Adamme is a brand ambassador for the American Influencer Awards and a makeup guru who loves... Read More →


Monday March 9, 2020 11:00am - 11:45am EDT
Makeup Counter Stage (located in the Exhibit Hall)

11:00am EDT

Meet Tyrik Jackson
Meet with multi-barber school owner and Instagram influencer, Tyrik Jackson! Tyrik will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!


Speakers
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson Intl.
Tyrik Jackson is a social media wiz and owner of Premier Barber Institute and is the sole proprietor of Sharper Image Barber Shops I & II. Tyrik is also a licensed barber, manager, and instructor in the state of Pennsylvania. Tyrik was awarded $25,000 and the winner of the renowned... Read More →


Monday March 9, 2020 11:00am - 11:45am EDT
Be Influenced Meet & Greet Area

11:00am EDT

Gel it Down!
Gel Manicures are sometimes the best or the worse for clients. Are you having problems with lifting or having the gel polish completely come off after a few days? Join Shauna in this educational session and learn how to properly prep the nail for proper application of the base coat, gel polish and top coat.

Speakers
avatar for Shauna Wright

Shauna Wright

Nails Done Wright
Perfecting her talents as a licensed nail technician, Shauna Wright produces exceptional results for her clients. Aside from technical expertise, she also capably manages the demands of salon ownership by applying her corporate experience and academic training (MBA). Focused on financial... Read More →


Monday March 9, 2020 11:00am - 11:45am EDT
Nail Marketplace Stage

11:30am EDT

Ladies Rock! Barber Competition
Only female competitors are allowed in this competition. Competitors will have 40 minutes to execute a cut.
  • Competitors must complete a skin fade on the sides with a hard part and combover haircut or pompadour with a hard part.

    * Points are deducted for ill-preparation.

Monday March 9, 2020 11:30am - 12:30pm EDT
BarberShop Stage (located in the Exhibit Hall)

11:45am EDT

The Perfect Blonde
Asil will share his secrets behind bold and beautiful money pieces! Learn valuable tips and tricks to achieve the perfect, healthy blonde with seamless blends and healthy shine. Asil will explain how to achieve the most-wanted Brazilian balayage techniques and you will leave this session with an arsenal of new skills!

Please note: This session takes place from 11:45am-12:20pm on the HairShop Stage.


Speakers
avatar for Asil

Asil

Truss
Asil is a balayage prodigy. Asil started out as an assistant when he was 14 years old and learned and mastered the teasing balayage techniques from his mentor in Turkey, which paved the road to his creative genius. Chasing the American dream, he moved to New York City in 2014 to build... Read More →


Monday March 9, 2020 11:45am - 12:30pm EDT
The HairShop Stage

12:00pm EDT

The Art of Precision Eyebrow Shaping
The ability to shape, rehab and customize brows is in greater demand than ever before! Join The Eyebrow King, Nicck Townsend, and learn how to create beautifull shaped brows that make a big impression. Nicck will demonstrate his award-winning techniques so you can learn to create precise, stand-out brows on each of your clients!

Speakers
avatar for Nicck Townsend

Nicck Townsend

Nicck Townsend is a licensed master esthetician and an award-winning professional Makeup and Eyebrow artist. He has more than 10 years of experience working in print, television, special event, and bridal makeup. Nicck has been awarded the title of “Brow King” by his 127,000 Instagram... Read More →


Monday March 9, 2020 12:00pm - 12:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

12:00pm EDT

Meet Ursula Stephen
Meet with celebrity hair stylist and Instagram influencer, Ursula Stephen! Ursula will speak to you about her journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!



Speakers
avatar for Ursula Stephen

Ursula Stephen

Unilever
The visionary hairstylist behind some of superstar Rihanna’s most celebrated looks, Ursula Stephen is the go-to expert for today’s top personalities in fashion and entertainment. Ursula has worked with iconic fashion photographers including Steven Meisel, Inez van Lamsweerde and... Read More →


Monday March 9, 2020 12:00pm - 12:45pm EDT
Be Influenced Meet & Greet Area

12:00pm EDT

Abstract Iris Flower Design Techniques
Sandy Le will teach you easy techniques to create an abstract iris in this session! Using white alcohol ink, Sandy will explain design techniques that will thrill your clients and keep them coming back.

Speakers
avatar for Sandy Le

Sandy Le

Fiina Nail Lounge
Sandy Le is a nail technician and the owner of Fiina Nail Lounge located in Passaic, NJ. Sandy grew up in her family’s nail salon and has been doing nails for 18 years. Sandy loves creating unique designs that make her clients happy and set her apart from the competition. Her specialties... Read More →


Monday March 9, 2020 12:00pm - 12:45pm EDT
Nail Marketplace Stage

12:15pm EDT

The Malaysian Weave
Learn how to become a hair weaving specialist and do a full sewn weave in less time without braids.  This method creates smooth, natural looking, free flowing extensions that will last for up to 3-4 months with proper maintenance and care. Explore new opportunities by enhancing your skills and increasing productivity while increasing your profits. Justin will cover tools and supplies, hair prep, parting and sectioning, proper ring placement, removal techniques and marketing strategies.

Speakers
avatar for Justin Kace

Justin Kace

JustinKace
Justin Kace is CEO of JustinKace Products and the publisher of Prostylin Hair Magazine. He is a well-respected and award-winning educator, platform artist and motivational speaker. He has also developed a line of educational dvds, salon programs, professional beauty products and... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E16

12:15pm EDT

Curls Gone Wild
Discover the methods and tools to create unique looks for each of your curly haired clients. Cut shapes that enhance the beautiful nature of all types of textured hair. Create easy to use color techniques that compliments the beautiful movement of each curl and will also complement the hair when worn smooth  . Substantially grow your understanding of all types of curly hair and grow your business.

Speakers
avatar for Marlo Steenman

Marlo Steenman

Revlon
Marlo has devoted more than 28 years to the beauty industry and 20 of those years to educating, coaching and sharing her knowledge across the globe. She won the NAHA for Colorist of the Year 2015, has been a finalist for Canadian Colorist of the Year in 2012 for both the Contessa... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E09

12:15pm EDT

Modern Shag with Curtain Bangs
Learn how to create a perfect classic Shag, which flaunts tons of texture and wave. Featuring dry cutting with shears, Jikaiah will demonstrate how to carve out weight and sculpt the shag shape around the face. Jikaiah will demonstrate how to capture fringe and iconic Bridget Bardot bangs. Jikaiah will also demonstrate hand-dry styling and no-brush techniques. This look air dries effortlessly and sweeps up into the classic French-girl ponytail easily!

Speakers
avatar for Jikaiah Stevens

Jikaiah Stevens

JikaiahStylist
Jikaiah has been a stylist for 18 years and has worked at top places in California like Edo Salon & Gallery, as well as Hairstory Studios in NYC. Jikaiah’s style is about freeing hair and texture with a combination of techniques, including dry cutting with shears and carving texture... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E19

12:15pm EDT

Real Haircutting Solutions
Struggling to give your guests the haircuts they are ask for? Feeling uninspired and out of touch with today’s trends?  Gilad will share his tips on staying up-to-date with current trends and how to tailor these to each guest that sits in your chair.  Learn fundamental and advanced cutting techniques that will lead you away from boring long layers and into a more creative world of haircutting!

Speakers
avatar for Gilad Goldstein

Gilad Goldstein

Ulta Beauty
Gilad has been honing his skills as an artist for over 8 years and started working in salons at the young age of 16. After extensive training with Redken, Gilad became Redken Certified in Color and Design, and later became an Artistic Educator for ULTA Beauty.  While in this position... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E20

12:15pm EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Adrienne will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!

Speakers
avatar for Adrienne Rogers

Adrienne Rogers

Product Club
With twenty-five years of industry experience, Adrienne is currently the owner of Hush Salon Philadelphia. Adrienne travels extensively as Product Club’s National Artistic Director teaching advanced coloring techniques in classroom and hands-on demonstrations. She is featured in... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E10

12:15pm EDT

Asking for Referrals in 2020
Nothing has ever worked better to build haircut business. Nothing ever will. Ask for referrals with confidence and a proven formula that works. Transform happy clients into your very own personal haircut marketing machines. Experience an updated spin on referral solicitation leveraging social media tools and the best of human nature. Earn 100 new clients in 100 days.

Speakers
avatar for Ivan Zoot

Ivan Zoot

ClipperGuy
Are you ready to become a $100,000 haircutter? Ivan can help you get there.Ivan is a team leader with John Amico Professional Hair Care. He shares technical cutting, business building and career success education at trade shows and events, in books and on video, and at schools and... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E07

12:15pm EDT

Money-Making Machine
Do you dream of a successful salon, cashing the paycheck you deserve, and seeing a clear path to profits every month? This class will make that dream a reality! Amy will dispel myths about salon and spa ownership and set the wheels in motion on your money-making machine.  Salon and Spa owners who are ready to earn the paycheck they deserve should not miss this session!

Speakers
avatar for Amy Carter

Amy Carter

Empowering You Consulting
As the owner of one of Indiana’s top salons, Amy knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned her knowledge into a passion for coaching and as Founder of Empowering You Consulting, she helps salons... Read More →


Monday March 9, 2020 12:15pm - 1:30pm EDT
Room 1E08

12:30pm EDT

Kolour, Kurls & Konfidence
I know, I know, hair is hair! BUT, the rules of engagement are different!  Understanding that every hair fabric and texture has its own set of needs and unique qualities is the key to successfully coloring curls. Learn how to identify the characteristics of different textures to properly formulate and maintain the integrity of the curl while delivering stellar color results. Keya will demonstrate techniques that you can execute immediately during this presentation. The best way to overcome the fear of working with unfamiliar textures is to increase exposure. Competence equals confidence!  

Speakers
avatar for Keya Neal

Keya Neal

Kolour Kulture
Keya Neal is an ABCH Certified Colorist, educator and coach. A stylist of 25 years and salon owner, Keya has been an educator and platform artist for several major brands. Keya founded the Kolour Kulture in 2015, designed to educate and empower all nationalities and cultures with... Read More →


Monday March 9, 2020 12:30pm - 1:15pm EDT
The HairShop Stage

2:00pm EDT

Multidimensional Skin
Learn how to create beautiful dimension from makeup guru Anton Khachaturin in this session! Anton will demonstrate highlighting and blush tips, along with contour techniques to create “multidimensional skin.” You don’t want to miss this exciting presentation that will help you take your skills to the next level.

Speakers
avatar for Anton Khachaturian

Anton Khachaturian

Anton Khachaturian has been working in the industry since the age of eighteen. He started his career as an artist for MAC Cosmetics where he facilitated a variety of different make-up seminars and later was hired to design the makeup for the cast of Glee for their national tour.Anton... Read More →


Monday March 9, 2020 2:00pm - 2:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

2:00pm EDT

Meet Rebecca Taylor
Meet with Honey Hair Lab owner and Instagram influencer, Rebecca Taylor! Rebecca will speak to you about her journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Rebecca Taylor

Rebecca Taylor

Honey Hair Lab
Owner of Honey Hair Lab, Rebecca Taylor is a haircolor expert who was voted as the Best Vivids Colorist in the world by Glamour Magazine. A Redken brand ambassador, Rebecca is also the creator of the largest professional-only Facebook group providing hairstyle inspiration and education... Read More →


Monday March 9, 2020 2:00pm - 2:45pm EDT
Be Influenced Meet & Greet Area

2:00pm EDT

Getting Press-On Nails to Fit Perfectly & Last
As seen on celebrities like JLo and Kim Kardashian West, the popularity of full coverage nails are skyrocketing. Are you benefitting from them yet? Designing press-ons is the fun and easy part… but what if they don’t fit your client? Julie will show you how to achieve proper fit, plus short-and long-term adhesion techniques, crucial for both longevity and realism. Learn her tried-and-true tips and tricks so you can feel confident in adding them to your wedding and special occasion service menu - or to perfect your photo shoots!

Speakers
avatar for Julie Kandalec

Julie Kandalec

Masterclass Nail Academy
From Essie campaigns to backstage at New York Fashion Week, Julie Kandalec is the nail professional that editors, designers, and celebrities call to make their dream nails come to life. Her clients include Mariah Carey, Camila Cabello, Emma Roberts, and Hailee Steinfeld, and her work... Read More →


Monday March 9, 2020 2:00pm - 2:45pm EDT
Nail Marketplace Stage

2:00pm EDT

The Wave Tour
Don’t miss Najah Aziz in this class! Najah will demonstrate molding/waving and styling on live models to achieve her signature "Like the River" look. She will also explain which products are best to use along with the best styling tools. Najah’s tips will help you build your skills and will help you boost your profits!

Speakers
avatar for Najah Aziz

Najah Aziz

Beauty Beyond the Hair
Najah Aziz is the owner of Like The River, The Salon in the heart of Atlanta, GA. Dedicated to professionalism and innovation, Najah’s business practices have changed the hair industry and inspired hairstylists all over the world. She abandoned a 16-year corporate career to pursue... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E21

2:00pm EDT

Advanced Business Strategies
Hair Extensions are in-demand more than ever before and in order to elevate your business, you must offer extensions in your salon. This class will teach you advanced business strategies to work efficiently behind the chair using HALOCOUTURE products. You don't want to miss out on this learning opportunity!

Speakers
avatar for Taylor Boren

Taylor Boren

HaloCouture
Hair Extensions are in-demand more than ever before and in order to elevate your business, you must offer extensions in your salon. This class will teach you advanced business strategies to work efficiently behind the chair using HALOCOUTURE products. You don't want to miss out on... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E16

2:00pm EDT

Future Trends in Haircutting
Don’t miss this technique-based class from Oscar Bond, one of the giants of the haircutting industry! Oscar’s demonstrations will help you refine your skills and learn new ones that will take your haircutting to the next level. Learn to cut hair with a Master Jedi!

Speakers
avatar for Oscar Bond

Oscar Bond

Hattori Hanzo Shears
With a rich industry resume, including working with the Vidal Sassoon Academy in London, the Aveda Artistic Style Council, and as a top national educator for Hattori Hanzo Shears, Oscar has traveled all over the world for the past 25 years. His strong connection to the fashion world... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E20

2:00pm EDT

How to Groom the Bearded Gent
An un-groomed beard can look a mess. In this class, you’ll learn how to properly groom any beard and any style. Beards are such a statement and as barbers and stylists, we must teach our clients the importance of maintenance for a healthy look. Wanza and Craig will also explain how to use natural products, how to color graying hair, the implementation of creating clean lines and how to determine which style works best for each client.

Speakers
avatar for Wanza Poole

Wanza Poole

Iconic Barber
Wanza Poole, Chief Administrative Officer of Iconic Barber and Barber Love,® has become a successful entrepreneur with a tenured history of 24 years in the barber industry. Known for his cutting-edge and shop ambiance, this Philadelphia native is highly recognized by colleagues and... Read More →
avatar for Craig McLaurin

Craig McLaurin

Iconic Barber
Representing Wilmington, Delaware, Craig "SKILZ" began his entrepreneurship 25 years ago, optimizing his success upon opening his own salon.  With the high demand of an urban professional clientele, Craig boasts high professionalism, decorum and a cutting-edge performance that earned... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E09

2:00pm EDT

Un.Done
The model-off-duty effortless look isn’t as effortless as it seems! A variety of texture-building techniques are used to create the natural shapes and lasting volume for those perfectly imperfect sexy hair pics fl ooding your timelines. In this class, you will learn to build texture and setting techniques for looks ranging from the loosest waves to the tiniest coils. Jamie will demonstrate the steps for advanced iron work and proper product placement techniques for all hair types.


Speakers
avatar for Jamie Brice

Jamie Brice

Amika
Jamie’s love for the beauty industry has been a driving force in her career. Jamie has worked back stage at NY Fashion Week and at makeup shows and has she become known as someone who pushes the limits as a hair artist. Jamie is an Amika stylist who is trendy, talented and dive... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E19

2:00pm EDT

Spice Up Your Brunettes!
Are your brunette clients bored with the same old color?  Learn how to easily spice up your brunettes with formulas and techniques demonstrated by Marco in this must-attend class! Marco will give away secrets he uses on his brunette celebrity clients.  He will show how to achieve warm and golden brunettes, and cool and ash brunettes. Marco will also demonstrate a quick technique to brighten up your brunettes - and add extra service dollars!

Speakers
avatar for Marco Pelusi

Marco Pelusi

Marco Pelusi Hair Studio
Marco Pelusi is globally recognized as a haircolor authority, platform artist, educator, and celebrity hair colorist.  Marco’s love for haircolor began during his hairdressing days at his family’s chain of East Coast salons. He became a top educator at a leading Italian haircolor... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E10

2:00pm EDT

Bridal Master Class
Learn how to achieve the perfect bridal glam in this class! Chris will teach you how to apply soft-glam techniques to make your bride look and feel incredibly special. This class is for makeup artists of all levels, who want to improve their techniques and add more money to their bottom lines!

Speakers
avatar for Chris Cianci

Chris Cianci

Christopher Cianci Artistry
Chris Cianci is a professional makeup artist who specializes in bridal makeup applications. Chris has been an artist for over 8 years and makeup is his passion. Chris sees makeup as an expression to others without words. Don’t miss Chris’ education-filled classes!


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E18

2:00pm EDT

Waterless Spa Pedicures
Give clients a relaxing and effective pedicure experience that’s cleaner, greener and smarter than what most salons offer! By eliminating the soak, you can avoid the expense and hassle of using pedicure equipment. In this class, Jaime will teach you all you need to know about waterless spa pedicures, including how to improve your technical skills, how to transition between clients in less than 60 seconds and how to update your existing pedicures and create a new custom service.

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Precision Nails
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon in Carmel, California. Outside of the salon, she collaborates on Nail Tech Reality Check, consults with salon owners and manufacturers, writes savvy... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E17

2:00pm EDT

Are You Running Your Salon or is Your Salon Running You?
Are you busy accommodating 60 clients a week while trying to run your business? If you are frustrated, overwhelmed and totally exhausted let Paul DiGrigoli help you in this class! Paul will teach you business development strategies that will help your business succeed while building and retaining a coachable, dependable staff. You’ll learn how to improve leadership, hire the right people and how to motivate your staff daily. This is a must-attend class for all salon owners and managers!

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Paul Joseph DiGrigoli Seminars
Paul Joseph DiGrigoli has more energy and passion than virtually anyone in the industry! Regardless of what hat he’s wearing – author, hairdresser, educator, salon owner, or school owner – Paul brings a unique blend of enthusiasm, authenticity, and humor to everything he does... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E07

2:00pm EDT

Recruiting 101 - Build a Thriving Culture
Salon owners and managers – here’s a heads up! Your salon staff supports your salon as much as your customers! Having a powerful team can make a huge difference for your business. In this class, you will learn recruitment strategies that attract the right people at the right time. Stephen will explain the best recruiting methods for “new” versus “experienced” technicians and how to maximize your advertising effectiveness and recruit the best.  Stephen will also help you understand which interview techniques work best and when.

Speakers
avatar for Stephen Gomez

Stephen Gomez

Stephen Gomez Business Coaching
Stephen’s experience as a business coach and trainer spans over twenty-five years. With a background in marketing, communication and operations, Stephen is personally responsible for assisting thousands of salons, spas, professionals and corporations with accelerating growth through... Read More →


Monday March 9, 2020 2:00pm - 3:15pm EDT
Room 1E08

2:00pm EDT

Her Chair His Hair: The Power Summit
Join a team of well-admired and successful barbers and business experts for an action-packed Power Summit! The team will discuss important topics affecting the trajectory of your career and life, including building a successful business with social media and technology, health and wellness and how to load your arsenal with must-have tools to succeed in the Barber industry. This Summit will feature a diverse and extremely talented panel of women including Social Media Guru, Season Bennett (@TheSocialBarber), 2019’s Best Female Barber & multi-brand Ambassador, Brandi LaShay (@TheOriginalBarberdoll), Health & Wellness Coach and The Beauty Experience Conference Director, Natasha Bhalla (@TashVibe13), as well as Cassie Kurtz (@HerChairHisHair), Owner of Beyond the Beard NYC and Founder of Her Chair His Hair, a non-profit geared toward providing women in the industry with accessible funding.

During the Summit, the team will answer questions you’ve always wanted to ask and will discuss the ins-and-outs of working as women in a field historically dominated by men. Don’t miss four esteemed educators all in one place discussing important topics, as well as, demonstrating on-trend cuts that will help you increase your confidence and your average ticket. You don’t want to miss this!



Speakers
avatar for Natasha Bhalla

Natasha Bhalla

Natasha Bhalla is the Conference Director for The Beauty Experience events and also a Health & Wellness Coach. Natasha has been in the beauty industry for more than 15 years and has experience both behind the chair as a makeup artist and as a marketing and communications professional... Read More →
avatar for Cassie Kurtz

Cassie Kurtz

Her Chair His Hair
Cassie Kurtz is a Master Barber, freelance Men's Groomer the founder of Her Chair His Hair, and owner of Beyond the Beard: Studio & Barbershop in New York City. Her passion for being a Barber led her to develop Her Chair His Hair - a non profit on a mission to support women in the... Read More →
avatar for Brandi LaShay

Brandi LaShay

The Barber Doll House
Brandi LaShay a.k.a. “The Original Barber Doll” is a master barber, platform educator, Barbercon’s 2019 Best Female Barber of the Year and owner of The Barber Doll House LLC. & 328 Elite Grooming Studio which are both Atlanta based grooming studios. With 23 years of experience... Read More →
avatar for Season Bennett

Season Bennett

The Social Barber
Season Bennett, also known as The Social Barber, is an author, educator, coach and barbershop owner.  She is the CEO of The Social Barber Academy and creator of Custom Hashtag Generator for Instagram. As a former Vice President at a Fortune 50 Company, Season is "bringing the boardroom... Read More →


Monday March 9, 2020 2:00pm - 5:00pm EDT
Room 1E11

2:00pm EDT

Instafoil Placements & Instagram Tips
Learn new foiling techniques that will give your salon guests that gorgeous hair they see on Instagram! Jennifer and Suzie will demonstrate their coveted techniques in this workshop, which you will get to also practice under their instruction. In addition, Jennifer and Suzie will share how to create engaging content for your social media pages to attract clients and grow your business. The team will break it all down in a simple way and help get your highlighting work and Instagram ready!

A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you!

Student must bring:
• Large Tint Brush
• Small Tint Brush
• Tail comb for foiling
• 6 Duck Bill sectioning clips
• 1 Towel
• Foils of choice (at least 30)
• Color Apron
• Smart phone for photos and Social


Speakers
avatar for Jennifer MacDougall

Jennifer MacDougall

The Beauty Social
Jennifer MacDougall is a 2-time NAHA Haircolor winner and celebrity hairstylist based in NYC.  Her work has been seen on TV Shows such as Project Runway for 6 seasons, and also featured in Vogue, Cosmo, Vanity Fair, Elle and Marie Claire magazines. Jennifer loves to share hair painting... Read More →
avatar for Suzie Bond

Suzie Bond

Bond Beauty
Known as one of the beauty industry’s foremost color and business educators, Suzie Bond brings a fresh perspective to color placement, technique design, custom formulation, business communication and guest services. Suzie built a loyal following at her Intercoiffure salon BOND Beauty... Read More →


Monday March 9, 2020 2:00pm - 5:00pm EDT
Room 1E12

2:00pm EDT

Newest & Fastest Lash Lift & Tinting Techniques
If you have clients who don't want lash extensions, lash lift and tinting is your answer! In this workshop, Quyen will teach you the newest lash lift techniques, detailing all four steps of the process, from the lift, to tint, to applying keratin. In just four steps, your clients will have beautiful, darker and fuller lashes. In addition, Quyen will explain how to add extensions for those clients who may request this process.

All students will be provided a full kit for the class.

Speakers
avatar for Quyen Nguyen

Quyen Nguyen

Evalash
Quyen holds six lash patents and is the founder and CEO of Evalash Inc. She opened her first salon when she was 19 and is currently the owner of a day spa in Maryland that offers variety of services. While managing her business, Quyen ventured to find a product that would make women... Read More →


Monday March 9, 2020 2:00pm - 5:00pm EDT
Room 1E15

2:00pm EDT

The Art of Razor Cutting & Color Movement
Razoring is a vital technique for creating beautiful texture and movement. It takes finesse and skill!  Join industry veterans, Christopher and John, for in-depth lessons on the fundamental principles of razor cutting. You will learn how to create invisible layers and how to execute surface and detail razoring techniques. Christopher and John will also teach you how to analyze hairlines, growth patterns and texture to customize each look. Furthermore, you’ll also learn how to elevate all your color work through methods of foiling, painting, melting and shadowing.  

Students must bring: Feather Razor (NOT TEXTURIZING BLADE), shears, texturizing shears, clips, paddle brush/wet brush, foiling comb, cutting comb, gloves, spray water bottle, apron, extra gloves and foil.



Speakers
avatar for CoCre8

CoCre8

Christopher Dove and John Simpson are the co-founders of CoCre8. Through collaboration, connection and compassion, Chris and John’s “Classic with a Twist” educational methods empower, inspire and motivate students nationwide.


Monday March 9, 2020 2:00pm - 5:00pm EDT
Room 1E14

2:00pm EDT

Up, Up & Away - The Art of Dress Work & Added Hair
During this workshop, you will have the opportunity to learn from master stylist, Nicholas French.  Nicholas will teach you how to create beautiful editorial looks, along with how to construct different textures in hair. Nicholas will also demonstrate how to create deconstructed braids and how to place added hair to create special-event styling for weddings and even the red carpet. Nicholas will share his coveted tips and tricks including pin placement, new backcombing techniques and hair preparation. You will be able to incorporate what you learn in the class immediately into your salon offerings!

A mannequin head will be provided for you to practice on during the workshop, and you can take the mannequin head home with you!

Students must bring: IPhone, IPad or computer, Mason Pearson (type boar bristle brush), small up-do brush (boar bristle), Denman type brush, large tooth comb, teasing Comb, straight cutting Comb, long hair pins, bobby pins, sectioning Clips, elastic Bands (Blax), Stretch Twine and ball of thick string, hair nets (fine), water bottle, old cutting shears and regular shears, hairspray, cushion stuffing, 1 pair of beige tights , 1 1/2 inch round iron, blow dryer, crimping iron, round brush.

Speakers
avatar for Nicholas French

Nicholas French

The Extremely Useful Hair Company
Nicholas French has traveled extensively producing 1,500 high energy educational shows for professional hairdressers worldwide including the USA, UK, Italy, France, Spain, Croatia, Australia, Canada, Hong Kong, Holland, Switzerland, Taiwan, Singapore, Japan and Thailand. His presentations... Read More →


Monday March 9, 2020 2:00pm - 5:00pm EDT
Room 1E13

2:15pm EDT

KARG Dry Cutting
Learn how to create beautiful, wearable hairstyles that look good on everyone with tips and techniques from the KARG Dry Cutting System! Russell will demonstrate easy, classic, salon-adaptable haircuts while Agnese, whose clients include Hollywood’s A-list, will demonstrate effortlessly chic looks along with finishing techniques.

Please note: This session takes place from 2:25pm-3:00pm on the HairShop Stage.

Speakers
avatar for Russell Cordeiro

Russell Cordeiro

Karg, Inc.
Russell Cordeiro is an accomplished hairstylist known for his unique and accessible approach to haircutting and education. He’s been with KARG Inc. for eight years and Artistic Director for the last four years. Russell is also a founding member of Art + Autonomy Salon in NYC and... Read More →
avatar for Agnese Cabala

Agnese Cabala

Karg, Inc.
KARG Team member and Dry. CUT. Specialist, Agnese Cabala, creates lived-in, voluminous hair that looks effortlessly chic. Working alongside the legendary Edward Tricomi in New York City, she created hundreds of looks for New York Fashion Week. Her editorial work has also been featured... Read More →


Monday March 9, 2020 2:15pm - 3:00pm EDT
The HairShop Stage

3:00pm EDT

Scumbag Barbers of Rotterdam
Join Leen & Bertus, the Scumbag Barbers of Rotterdam, for their “Worst Hair Show in the World!”  Leen & Bertus will spread the greasy gospel of the Lard. Visit the REUZEL™ booth to chew the fat with your fellow brothers and sisters!

Please note: This session takes place from 3:10pm-3:45pm.

Speakers
avatar for Leen & Bertus

Leen & Bertus

Reuzel
BertusRob, aka, Bertus, is one of the founders of Schorem, a barbershop in Rotterdam where men can get the famous “schorem” haircuts or a traditional wet shave. Bertus knew his passion was barbering from a young age. After a drug and alcohol fueled journey along the road of wreck... Read More →


Monday March 9, 2020 3:00pm - 3:45pm EDT
BarberShop Stage (located in the Exhibit Hall)

3:00pm EDT

Meet Asil
Meet with Truss ambassador and Instagram influencer, Asil! Asil will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Asil

Asil

Truss
Asil is a balayage prodigy. Asil started out as an assistant when he was 14 years old and learned and mastered the teasing balayage techniques from his mentor in Turkey, which paved the road to his creative genius. Chasing the American dream, he moved to New York City in 2014 to build... Read More →


Monday March 9, 2020 3:00pm - 3:45pm EDT
Be Influenced Meet & Greet Area

3:00pm EDT

Gain Confidence in Nail Art
Do you question your nail art skills? Nail design requires confidence and skill, and both these things can be developed. Join Victoria in this session and learn how she developed her confidence in creating beautiful designs. Victoria will share her tips and tricks and will help you gain confidence in nail art!

Speakers
avatar for Victoria Rose

Victoria Rose

Goodbye Lulu
For eleven years, Victoria Rose has focused on bringing the utmost quality and ever-evolving techniques to the nail world. Her artistic approach is both recognized and sought after by those who are interested in a unique look. Victoria shares her wealth of knowledge with nail techs... Read More →


Monday March 9, 2020 3:00pm - 3:45pm EDT
Nail Marketplace Stage

3:00pm EDT

Manic Panic presents Pink Warrior
Get ready to unleash your inner rainbow with Mykey O’Halloran featuring the ground-breaking, 100% Vegan & Cruelty-Free Creative Hair Color line, Manic Panic - now powered up especially for professionals!  Mykey will be debuting Manic Panic Professionals newest pro shade “Pink Warrior,”* created to support the Breast Cancer Research Foundation (BCRF). You will learn how to use Pink Warrior for custom formulations and how to enhance Manic Panic colors for maximum longevity. Mykey will also demonstrate pro preparation and maintenance tips.
*$2 from each purchase of the pink hair dye will be donated to BCRF.

Please note: This sessions takes place from 3:10pm-3:45pm

Speakers
avatar for Mykey O'Halloran

Mykey O'Halloran

Manic Panic
Mykey is a rainbow hair color specialist who runs Unicorn Manes Salon in Melbourne, Australia. As an ambassador and educator with Manic Panic, Mykey shares his passion for hair coloring across different continents and on Instagram! He refers to himself as a “Manic Panic enthusiast... Read More →


Monday March 9, 2020 3:00pm - 3:45pm EDT
The HairShop Stage

3:45pm EDT

Product Equals Paycheck
Are you tired of being stuck behind the chair all day making the same amount of money? Do you find yourself having trouble understanding and/or talking about a product to your clients? If so, don’t miss this session! Ivan will teach you how to increase your income by increasing your product sales. Ivan will break down the products available by Rolda, how to apply and use them, as well as, teach you some important keywords that will encourage your clients to buy directly from you. Ivan will show you how to sell more and work less!

Please note: This session takes place from 3:55pm-4:30pm.

Speakers
avatar for Ivan Suarez

Ivan Suarez

Rolda
Ivan Suarez is a ROLDA USA International Educator, Speaker, Ambassador and Platform Artist. For over 15 years, Ivan has been shaking up the hair industry with his incredible energy and style. The different obstacles and challenges in his life have led him to mentor troubled youth... Read More →


Monday March 9, 2020 3:45pm - 4:30pm EDT
BarberShop Stage (located in the Exhibit Hall)

3:45pm EDT

Classic Barbering – The Devil’s in the Details
For the first time ever on the HairShop Stage, Master Scumbassadors will present the old school craft of barbering by demonstrating classic cuts steeped in tradition and perfected over decades. From Pompadours to Flattops, learn how to approach timeless cuts and how to integrate the Schorem classic shapes and REUZEL® products into your everyday work.

Speakers
avatar for Dave Hardy

Dave Hardy

Reuzel
Dave started cutting hair at the age of 13 out of his parent’s basement. At the age of 17, he followed his passion for Barbering and began apprenticing at All-Star Images, a local well-known barbershop. Dave started educating in 2017 when he became a Reuzel Scumbassador traveling... Read More →
avatar for Stephanie Buckley

Stephanie Buckley

Reuzel
Licensed as both cosmetologist and barber, Steph keeps her days busy as a Reuzel Scumbassador and shop owner of Society Salon & Barber in Rhode Island. With a passion for cutting from the start, she continually strived to further her knowledge and master new techniques leading her... Read More →


Monday March 9, 2020 3:45pm - 4:30pm EDT
The HairShop Stage

3:45pm EDT

Coloring Extensions
In this class, Destiny will discuss various types of extensions and reveal tips and tricks on how to color them. You will learn which products to use, and when to use color techniques such as surface painting, color melting and foil placement. You’ll leave this class feeling confident in your coloring capabilities on hair extensions!

Speakers
avatar for Destiny Cox

Destiny Cox

DCI Academy
Destiny is an industry icon and color expert. Destiny travels the globe educating and her progressive teaching approach enables stylists and students to push through their own boundaries.


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E16

3:45pm EDT

Don't Forget the Modern Male!
The rate at which male clients receive services in the barbershop and salon is steadily increasing! While men typically go to barbers for haircuts only, they are now looking for a more universal barber who can provide haircuts on short AND long hair, product consultations, mini facials and even eyebrow grooming. During this demo, Thomas will teach you techniques to make your male clients look groomed without making them feel uneasy. The tips you learn in this class will help you acquire and retain more clients, while also upping your service-game.

Speakers
avatar for Thomas James

Thomas James

Mr. Stateboard
Thomas James is an Air Force Veteran, cosmetologist, master barber, instructor and author of “The Blueprint: Your Shortcut to Passing the Stateboard Exam.” He received the name “Mr. Stateboard” after touring with several companies teaching State Board material. Thomas has... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E21

3:45pm EDT

Elements - A Men's Grooming Experience
Don’t miss this invaluable class from John Mosley and Sean Casey! The duo will demonstrate key elements to men’s grooming using their unique hair cutting system.

Speakers
avatar for Sean Casey

Sean Casey

Andis
Sean Casey is a duel-licensed barber and cosmetologist with 20 years of experience. Owner of five TwinCutZ barber shops in Southwest Florida, Sean is a global educator and platform artist for Andis, a national educator and platform artist for Hattori Hanzo Shears and an international... Read More →
avatar for John Mosley

John Mosley

The Popular Nobody
John Mosley, who calls himself and his trademarked line of apparel and accessories the “Popular Nobody,” is one of the most sought-after barbers in the industry and is the founder and team lead for his Popular Nobody brand. John’s individualized aesthetic has been showcased... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E09

3:45pm EDT

Keratin Smoothing System
Learn how to achieve perfect results with the Keratin Smoothing System in this class! The Keratin Smoothing System is a revolutionary, Formaldehyde-free line which both you and your clients will love.


Speakers
YK

Yvette Krichelli

Kashmir Hair System
Yvette Kricheli, CEO, launched Kashmir Professional in the United States in 2015 as she wanted to create a line of products that “delivered on their promises.” After trying hundreds of products and always being disappointed, she made it her goal to develop a line that would give... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E20

3:45pm EDT

Maximum Impact - Blowouts that will Build Your Book
It’s no secret that great color and a stellar cut will keep clients coming back and referrals flowing in.  But what about that perfect salon blowdry? With the Dyson Supersonic Professional Edition, you’ll learn how a strong finish can also be a teachable moment for your client that helps them love the look you’ve given them long after they’ve left the salon and have potential new clients stopping them in their tracks to ask, “who does your hair?” Don’t miss this class!

Speakers
avatar for Todd Tinnel

Todd Tinnel

Dyson Supersonic
Prior to joining Dyson as National Education Leader for Personal Care in 2017, Todd spent a decade working behind the chair as a full-time stylist and business owner. Outside of his full-time role with Dyson, Todd spends time as a freelance stylist for photo and video shoots and creating... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E19

3:45pm EDT

Timeless Beauty
Join Jorge Morales of Olivia Garden for a look at a stunning collection of hair styles and the professional tools used to create them. Olivia Garden’s new Timeless Beauty Educational Series focuses on cutting, styling & finishing techniques that can be applied to all hair types.    While creating gorgeous hairstyles, Jorge will explain technologies, features and different styling tools, focusing brushes, shears and hot tools.  Choosing the right tool directly impacts the speed, quality and durability of your cutting, styling and finishing.  You’ll leave this class with knowledge you can apply immediately!

Speakers
avatar for Jorge Morales

Jorge Morales

Olivia Garden
Originally from Pereira, Colombia, Jorge Morales began his journey in the beauty industry 25 years ago.  Based in New York City, he is co-owner of Pilatos Hair Salon. Jorge specializes in precision cut, color, styling and long hair dressing styles (braids and updos). His work has... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E19

3:45pm EDT

Balayage Brilliance!
Feeling confused by all the different “hair painting” techniques out there? Let us help you simplify balayage in a way that allows you to implement the system day one! Sunlights Balayage was built off the core foundation of a grassroots, easy to understand curriculum created by Candy Shaw, aka the Balay Lama. Balayage is faster, greener, more profitable, and more fun than traditional foil highlighting. So, the time is now to come Join the Balayage Revolution™! You'll be ready to Reawaken Hair's Natural Brilliance™ using the power of your paintbrush after taking this course!

Speakers
avatar for Candy Shaw

Candy Shaw

Sunlights Balayage
Candy Shaw, aka the Balay Lama, is the founder and creator of Sunlights Balayage, the makers and purveyors of the world's finest balayage products. As an active hairdresser behind the chair as well as an educator, Candy has been painting hair in her Atlanta-based salon and advanced... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E10

3:45pm EDT

Learn How to Wax Brows Perfectly!
Learn the waxing techniques necessary to create a perfect brow in just 10 minutes in this class! You’ll leave the class knowing how to wax brows while your client is sitting up (rather than lying down) and you’ll be able to immediately use your new skills. In addition to a technical demonstration, Malynda will also explain how you can easily bring brows out of the back room and onto the salon floor to increase profitability and your customer base. This class will help you take the fear out of waxing and learn to love the art of waxing!

Speakers
avatar for Malynda Vigliotti

Malynda Vigliotti

Boom Boom Brow Bar
Malynda is obsessed with brows and has 299+ clients served at her salon, the Boom Boom Brow Bar in NYC. Malynda has a degree from The Fashion Institute of Technology and is a trained esthetician. Boom Boom has been featured on “The Real Housewives of NYC,” Vogue, Lucky, In Style... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E18

3:45pm EDT

Keys To Success: Building Relationships, Self-Care, & Boundaries
Real life requires boundaries, self-care and healthy relationships. As nail pros, we must realize that we are responsible for creating a healthy space and limits with our clients. It’s imperative that we become aware of being overwhelmed, fatigued and burnt out by pushing ourselves to the limits. In this class, Shauna will teach you how to successfully build relationships with clients and create healthy boundaries and how to manage and protect your energy and take care of yourself and your health. This class is a must-attend for all attendees!

Speakers
avatar for Shauna Wright

Shauna Wright

Nails Done Wright
Perfecting her talents as a licensed nail technician, Shauna Wright produces exceptional results for her clients. Aside from technical expertise, she also capably manages the demands of salon ownership by applying her corporate experience and academic training (MBA). Focused on financial... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E17

3:45pm EDT

Be Your Own Boss
You’ve got talent and you love doing hair, now what? If you’re still trying to figure out how to find clients, market yourself (online and off) and create predictable income, this is the class for you. This class will cover the three reasons hairstylists fail and how to overcome these challenges. Whether you work commission, booth rental or in a salon suite, this class will show you how to turn your passion into a real business and create the career you’ve always dreamed of.  Join Miki in class and let her set you up for success!

Speakers
avatar for Miki Wright

Miki Wright

BeautySuperstars.com
Miki Wright went from struggling stylist to booked solid in months, not years, and then went on to own a successful salon where she trained her stylists how to duplicate her success. Miki is a Salon Business Coach, founder of www.BeautySuperStars.com and her former Salon and Day Spa... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E08

3:45pm EDT

Build Your Clientele in 30-Days
Learn from industry veteran, Carlos Valenzuela, how to do a focused, 30-day big push to totally turn your business around! This easy to implement 30-day plan is a practical blend of social media, branding, financial techniques and traditional face-to-face networking. You’ll leave this class with a proven strategy to implement immediately. Bring notebook and pen and be ready for some great tips!

Speakers
avatar for Carlos Valenzuela

Carlos Valenzuela

Carlos has taught success techniques to thousands of salon professionals worldwide. An industry veteran and lifetime educator, he is the creator of Tiny Steps Podcast for Salon Professionals and will teach you how to make positive changes in your life you can stick with. Through Carlos... Read More →


Monday March 9, 2020 3:45pm - 5:00pm EDT
Room 1E07

4:00pm EDT

The No Makeup Makeup Look
Learn basic techniques to accomplish the no makeup, makeup look during this session! Makeup pro and successful entrepreneur, Angelique Velez, will demonstrate foundation matching, color correction and color theory based on an individual’s face shape. Angelique will also demonstrate how to make-up eye shapes along with explaining highlighting and contouring techniques. These techniques will help you refine your skills, gain more clients and keep those clients coming back!

Speakers
avatar for Angelique Velez

Angelique Velez

Breakups to Makeup
Angelique Velez can quite literally say “love raised me, but lipstick saved me!” Makeup artist and founder of Breakups to Makeup used her own personal journey with heartbreak to fuel the creation of Breakups to Makeup (B2M), which is now one of the country’s most sought after... Read More →


Monday March 9, 2020 4:00pm - 4:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

4:00pm EDT

Pop-Art Freehand Nail Art Techniques
During this session, Kim will hand-paint pop-art designs onto nails using exciting, bold colors. Kim will demonstrate and explain her techniques so you can immediately create these extraordinary designs on your clients as well!

Speakers
avatar for Kim Quy Ho

Kim Quy Ho

Nailporn
A New York City-based celebrity nail artist that has been creating dynamic, textured designs and intricate freehand nail art for the past six years. It's all in the details for Kim Quy. She holds a Master in Fine Arts, now bringing about the perfect blend of her two passions to create... Read More →


Monday March 9, 2020 4:00pm - 4:45pm EDT
Nail Marketplace Stage

4:30pm EDT

Foundations: Men's Fade with Styled Tops
Looking to take your haircuts to the next level? Join Chris Bossio, Co-founder of Tomb45, to learn the foundations of creating trending styles. Chris will teach you the techniques necessary to build your confidence and will help you increase the quality of your cuts will becoming more time efficient.

Please note: This session takes place from 4:40pm-5:15pm.

Speakers
avatar for Chris Bossio

Chris Bossio

Tomb 45
Chris Bossio started his professional barber career in 2010. He is a co-owner of Headlines Barbershops with seven locations in Tampa, FL and founder of Tomb45 - one of the fastest growing companies in the hair industry. Chris’ influence via YouTube reaches millions of people, with... Read More →


Monday March 9, 2020 4:30pm - 5:15pm EDT
BarberShop Stage (located in the Exhibit Hall)

5:15pm EDT

10 Steps to a Consistent Fade
During this session, you will learn 10 steps to creating a perfect fade while staying consistent. Jesse will teach you his tips and tricks for a picture perfect finish that will take less time and that will increase your bottom line. Jesse will also explain how to organically grow your social media to maximize your profit. You will leave this session with new skills to create a better fade and you’ll be inspired to take your career to the next level!

Please note: This session takes place from 5:25pm-6:00pm

Speakers
avatar for Jesse Elite

Jesse Elite

Jesse Elite is a professional barber and educator located in Chicago, IL. An entrepreneur and innovator in the hair industry, Jesse gained fame by posting his hair cut videos using enhancements that went viral on all social media platforms. Jesse has been featured on The Insider... Read More →


Monday March 9, 2020 5:15pm - 6:00pm EDT
BarberShop Stage (located in the Exhibit Hall)
 
Tuesday, March 10
 

8:00am EDT

Registration
Tuesday March 10, 2020 8:00am - 5:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Expo Hall
Experience the expo hall floor with free education, competitions, performances, over 500 industry brands, new experiential features, and more.  Expo hall admission is included with all passes.


Tuesday March 10, 2020 9:30am - 5:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Job Fair
The Job Fair at The Beauty Experience is a private, proactive environment for job seekers. Engage with the right personnel from great companies looking to hire beauty industry pros. All registered attendees enter the Job Fair for free - just show your Beauty Experience New York badge, and you're in!

Tuesday March 10, 2020 9:30am - 5:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

9:30am EDT

Beauty School Program - Student Day
The School Program takes place on Tuesday, March 10, 2020 ONLY
The Beauty Experience offers an exciting and inspiring program for students enrolled in a certified beauty school. Student Day takes place on Tuesday, March 10, 2020 and an exhibit hall ticket gains students access to:
  • 500+ top beauty suppliers with interactive in-booth education
  • Discover thousands of products and tools at professionals-only pricing
  • Free education geared toward students, setting them up for successful careers in the beauty industry
  • Free admission to the International Esthetics, Cosmetics & Spa Conferences (IECSC)
In order to access the special student pricing, the school must purchase a minimum of ten student tickets and attend only on Tuesday, March 10. Please note that students cannot register individually for the School Program discount. Learn more

Tuesday March 10, 2020 9:30am - 5:00pm EDT
Javits Center 655 West 34th St. New York, NY 10001

11:00am EDT

Meet Martino Cartier
Meet with celebrity stylist and philanthropist, Martino Cartier! Martino will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Martino Cartier

Martino Cartier

Wigs & Wishes
Celebrity stylist and philanthropist, Martino is a fixture in the beauty industry. Named America’s most sought after stylist by W Magazine, he created his namesake brand to help women not only look amazing, but feel amazing too. Martino® by Martino Cartier hot tools and styling... Read More →


Tuesday March 10, 2020 11:00am - 11:45am EDT
Be Influenced Meet & Greet Area

11:00am EDT

Ink Art Techniques
Join Kim for fantastic demonstrations on how to perform ink art during this session! Kim will teach you how to create a marbling/ granite effect, along with, the addition of zebra textiles.  

Speakers
avatar for Kim Quy Ho

Kim Quy Ho

Nailporn
A New York City-based celebrity nail artist that has been creating dynamic, textured designs and intricate freehand nail art for the past six years. It's all in the details for Kim Quy. She holds a Master in Fine Arts, now bringing about the perfect blend of her two passions to create... Read More →


Tuesday March 10, 2020 11:00am - 11:45am EDT
Nail Marketplace Stage

11:00am EDT

Help Your Students Build a Clientele
Learn from industry-veteran, Carlos Valenzuela, and help your students build their clientele – even before they graduate! Carlos will explain his 30-day plan which is proven to energize your students and clinic floor with concepts students can understand and easily put into action. Using the techniques from this class, you will motivate your students to create a clientele and hit the road running when they get into the salon!

Speakers
avatar for Carlos Valenzuela

Carlos Valenzuela

Carlos has taught success techniques to thousands of salon professionals worldwide. An industry veteran and lifetime educator, he is the creator of Tiny Steps Podcast for Salon Professionals and will teach you how to make positive changes in your life you can stick with. Through Carlos... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E08

11:00am EDT

Booked Solid for Cosmetology Students
This class is a must for all future beauty pros! Paul will give you the tools you need to become booked solid once you graduate. Paul will explain why it’s so important to select the right salon to work at, along with how to charge and determine how much your services are worth. Paul will help you identify your clients and teach you how to brand yourself, along with much more! You will learn an abundance of information in this class that will help you for the rest of your life.

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Paul Joseph DiGrigoli Seminars
Paul Joseph DiGrigoli has more energy and passion than virtually anyone in the industry! Regardless of what hat he’s wearing – author, hairdresser, educator, salon owner, or school owner – Paul brings a unique blend of enthusiasm, authenticity, and humor to everything he does... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E07

11:00am EDT

Elements - A Men's Grooming Experience
Don’t miss this invaluable class from master barber and multiple-shop owner, Sean Casey! Sean will demonstrate key elements to men’s grooming using his unique hair cutting system.

Speakers
avatar for Sean Casey

Sean Casey

Andis
Sean Casey is a duel-licensed barber and cosmetologist with 20 years of experience. Owner of five TwinCutZ barber shops in Southwest Florida, Sean is a global educator and platform artist for Andis, a national educator and platform artist for Hattori Hanzo Shears and an international... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E20

11:00am EDT

Instagrammable Trends & Styling Techniques
Join braid and styling expert, Stephanie Hodges, for techniques and inspiration on creating on-trend styles that you can easily showcase on Instagram! Stephanie will demonstrate a few different styles which are easy to transition to create more than one look. Stephanie will also discuss social media tips and tricks to help you build your business and profits!

Speakers
avatar for Stephanie Hodges

Stephanie Hodges

Stephanie Hodges, aka @stephhstyles, is an Instagram guru and an artist for Pulp Riot Squad, Salon Centric Pro Team and Brazilian Bondbuilder. Stephanie has created multiple styles that have gone viral and have landed her jobs working on various national advertising campaigns. Working... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E09

11:00am EDT

Line & Edge
Lining and edging defines today's men's grooming. The frame the haircut sits in can be more important than the picture that fills out the haircut. Clean and crispy lines and edges make or break modern male haircuts. Modern tools and techniques allow your haircuts to become advertisements of your craftsmanship excellence. The little things do not mean a lot, they mean everything – learn them in this class!

Speakers
avatar for Ivan Zoot

Ivan Zoot

ClipperGuy
Are you ready to become a $100,000 haircutter? Ivan can help you get there.Ivan is a team leader with John Amico Professional Hair Care. He shares technical cutting, business building and career success education at trade shows and events, in books and on video, and at schools and... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E21

11:00am EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Toni will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!  

Speakers
avatar for Toni Garcia-Jackson

Toni Garcia-Jackson

Product Club
Now the owner of Bombshell Red, Toni has been working her hair magic for 25 years. Toni specializes in innovative color placement as well as precision cutting. Toni worked as an Artist for L Óreal Professional Products Division/Mizani for 25 years. She is currently a lead Artist... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E10

11:00am EDT

Price Yourself Right
Can you make a living in the beauty industry? Absolutely! But being successful requires much more than your artistic talent and technical skills. You need to translate your passion into a financially rewarding career as a respected professional. In this class, you’ll learn to calculate your costs and service profitability, source your products wisely to lower costs and implement a reasonable pricing structure that compensates you more.

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Precision Nails
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon in Carmel, California. Outside of the salon, she collaborates on Nail Tech Reality Check, consults with salon owners and manufacturers, writes savvy... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E17

11:00am EDT

The Malaysian Weave
Learn how to become a hair weaving specialist and do a full sewn weave in less time without braids.  This method creates smooth, natural looking, free flowing extensions that will last for up to 3-4 months with proper maintenance and care. Explore new opportunities by enhancing your skills and increasing productivity while increasing your profits. Justin will cover tools and supplies, hair prep, parting and sectioning, proper ring placement, removal techniques and marketing strategies.

Speakers
avatar for Justin Kace

Justin Kace

JustinKace
Justin Kace is CEO of JustinKace Products and the publisher of Prostylin Hair Magazine. He is a well-respected and award-winning educator, platform artist and motivational speaker. He has also developed a line of educational dvds, salon programs, professional beauty products and... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E16

11:00am EDT

Booked Solid 2.0
You might have attended Paul’s classes in the past; however, this new version, Booked Solid 2.0, covers every aspect of becoming Booked Solid and more! In this class, you will learn the number one, million-dollar marketing tip that will support your social media platform. You’ll also learn how to become more attractive to the marketplace and how to increase your retention, referral and acquisition of clients. Paul will also explain when to increase your prices, how to increase your potential and how to create satisfied customers. You cannot afford to miss this class!

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Paul Joseph DiGrigoli Seminars
Paul Joseph DiGrigoli has more energy and passion than virtually anyone in the industry! Regardless of what hat he’s wearing – author, hairdresser, educator, salon owner, or school owner – Paul brings a unique blend of enthusiasm, authenticity, and humor to everything he does... Read More →


Tuesday March 10, 2020 11:00am - 12:00pm EDT
Room 1E07

11:00am EDT

Student Competition - Feel Your Fantasy
Beauty Cast Network Student Competition at The Beauty Experience New York
Tuesday, March 10 from 11:00am-1:00pm | BarberShop Stage
Learn more


Tuesday March 10, 2020 11:00am - 1:00pm EDT
BarberShop Stage (located in the Exhibit Hall)

12:00pm EDT

The Art of Precision Eyebrow Shaping
The ability to shape, rehab and customize brows is in greater demand than ever before! Join The Eyebrow King, Nicck Townsend, and learn how to create beautifull shaped brows that make a big impression. Nicck will demonstrate his award-winning techniques so you can learn to create precise, stand-out brows on each of your clients!

Speakers
avatar for Nicck Townsend

Nicck Townsend

Nicck Townsend is a licensed master esthetician and an award-winning professional Makeup and Eyebrow artist. He has more than 10 years of experience working in print, television, special event, and bridal makeup. Nicck has been awarded the title of “Brow King” by his 127,000 Instagram... Read More →


Tuesday March 10, 2020 12:00pm - 12:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

12:00pm EDT

Meet Tyrik Jackson
Meet with multi-barber school owner and Instagram influencer, Tyrik Jackson! Tyrik will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!


Speakers
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson Intl.
Tyrik Jackson is a social media wiz and owner of Premier Barber Institute and is the sole proprietor of Sharper Image Barber Shops I & II. Tyrik is also a licensed barber, manager, and instructor in the state of Pennsylvania. Tyrik was awarded $25,000 and the winner of the renowned... Read More →


Tuesday March 10, 2020 12:00pm - 12:45pm EDT
Be Influenced Meet & Greet Area

12:00pm EDT

Gel it Down!
Gel Manicures are sometimes the best or the worse for clients. Are you having problems with lifting or having the gel polish completely come off after a few days? Join Shauna in this educational session and learn how to properly prep the nail for proper application of the base coat, gel polish and top coat.

Speakers
avatar for Shauna Wright

Shauna Wright

Nails Done Wright
Perfecting her talents as a licensed nail technician, Shauna Wright produces exceptional results for her clients. Aside from technical expertise, she also capably manages the demands of salon ownership by applying her corporate experience and academic training (MBA). Focused on financial... Read More →


Tuesday March 10, 2020 12:00pm - 12:45pm EDT
Nail Marketplace Stage

12:30pm EDT

Effective Teaching Strategies
This class is dedicated to educators – those who are in the trenches in the classroom! Destiny will teach you creative and interactive activities to brighten every class and engage your students while also helping them learn, retain and develop a positive outlook.

Speakers
avatar for Destiny Cox

Destiny Cox

DCI Academy
Destiny is an industry icon and color expert. Destiny travels the globe educating and her progressive teaching approach enables stylists and students to push through their own boundaries.


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E08

12:30pm EDT

Gelish Dip
Dip your way to gorgeous nails!  Join Jesse to learn the fast and easy French, one color application and even ombre! Gelish Dip will give you outstanding durability with over 120 colors that match the best Gelish and Morgan Taylor shades. Learn techniques that are easier and faster than traditional acrylic with strength and support for chip-free 14 days wear!

Speakers
avatar for Jesse Bruner

Jesse Bruner

Gelish
Jesse is an international educator for Nail Alliance. Jesse has been a nail technician since 2001 and instructor since 2006. He is also a full-time nail technician who understands what is needed to succeed in the real world. He known for precision and specializes in nail sculpting... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E17

12:30pm EDT

How to Groom the Bearded Gent
An un-groomed beard can look a mess. In this class, you’ll learn how to properly groom any beard and any style. Beards are such a statement and as barbers and stylists, we must teach our clients the importance of maintenance for a healthy look. Wanza and Craig will also explain how to use natural products, how to color graying hair, the implementation of creating clean lines and how to determine which style works best for each client.

Speakers
avatar for Wanza Poole

Wanza Poole

Iconic Barber
Wanza Poole, Chief Administrative Officer of Iconic Barber and Barber Love,® has become a successful entrepreneur with a tenured history of 24 years in the barber industry. Known for his cutting-edge and shop ambiance, this Philadelphia native is highly recognized by colleagues and... Read More →
avatar for Craig McLaurin

Craig McLaurin

Iconic Barber
Representing Wilmington, Delaware, Craig "SKILZ" began his entrepreneurship 25 years ago, optimizing his success upon opening his own salon.  With the high demand of an urban professional clientele, Craig boasts high professionalism, decorum and a cutting-edge performance that earned... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E21

12:30pm EDT

Insta-Color
Learn the latest haircolor trends in this class! Jennifer and Suzie will demonstrate their coveted techniques and teach you how to build your brand on social media!

Speakers
avatar for Jennifer MacDougall

Jennifer MacDougall

The Beauty Social
Jennifer MacDougall is a 2-time NAHA Haircolor winner and celebrity hairstylist based in NYC.  Her work has been seen on TV Shows such as Project Runway for 6 seasons, and also featured in Vogue, Cosmo, Vanity Fair, Elle and Marie Claire magazines. Jennifer loves to share hair painting... Read More →
avatar for Suzie Bond

Suzie Bond

Bond Beauty
Known as one of the beauty industry’s foremost color and business educators, Suzie Bond brings a fresh perspective to color placement, technique design, custom formulation, business communication and guest services. Suzie built a loyal following at her Intercoiffure salon BOND Beauty... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E09

12:30pm EDT

Kolour Interpretation
Being a confident colorist comes from understanding the principles of haircolor. Keya will teach you the chemistry of hair color and how to master ALL fabrics and textures of hair int his class. You’ll learn to be a critical thinker avoid common pitfalls when coloring multi-textured hair. Stop guessing, praying, and painting by numbers and operate as a confident colorist! You will develop the ability to visualize results before they become visible in this class!

Speakers
avatar for Keya Neal

Keya Neal

Kolour Kulture
Keya Neal is an ABCH Certified Colorist, educator and coach. A stylist of 25 years and salon owner, Keya has been an educator and platform artist for several major brands. Keya founded the Kolour Kulture in 2015, designed to educate and empower all nationalities and cultures with... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E10

12:30pm EDT

Posibilidades Infinitas
Únete a hairtalk® Extensions en un viaje de creatividad. ¡Explore los efectos de color, corte correctivo, peinado tridimensional, versatilidad para el cabello y estilos de fantasía sin químicos! Experimente nuestra gama completa de productos para el mejoramiento del cabello, incluidos nuestros Silvers, Colormelts y Rooted, Hairbands, Bang In y Top of the Head, que le permiten crear más de 1000 combinaciones personalizadas. Hablemos posibilidades sin fin con hairtalk® Extensiones.


Speakers
avatar for Jaqueline Figueroa

Jaqueline Figueroa

Hairtalk
Jaqui, nativa de Nevada con herencia Mexicana, ha conocido su pasión por el cabello toda su vida. Comenzó a hacer peluquería y maquillaje para las revistas locales de Las Vegas, escenarios de películas y pasarelas. Su especialidad en las extensiones de cabello y respetando el... Read More →
avatar for Arleny Aponte

Arleny Aponte

Hairtalk
Arleny es un nativo de la República Dominicana y ha sido estilista por más de 10 años. Su estilo personal creativo y divertido se traduce en su trabajo y siempre encuentra formas de incorporar extensiones en los servicios de sus clientes. Arleny se unió al equipo de Extensiones... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E16

12:30pm EDT

Step 1: Pass Your State Board Theory Exam
Your State Board Exam is nothing to take lightly.  With so many obstacles in your life, why take on another burden?  Mr. Stateboard is here to make this test easy!  You will be SO READY for your theory test before you get up from your seat after taking this class!  

Speakers
avatar for Thomas James

Thomas James

Mr. Stateboard
Thomas James is an Air Force Veteran, cosmetologist, master barber, instructor and author of “The Blueprint: Your Shortcut to Passing the Stateboard Exam.” He received the name “Mr. Stateboard” after touring with several companies teaching State Board material. Thomas has... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E07

12:30pm EDT

Viral Braids
Join Rashuna in this session as she demonstrates the hottest braids flooding your timelines! Rashuna will deconstruct and dissect for a simplified yet intense learning experience. From accent braids, to
statement braids, these advanced looks are easily customizable and photo ready – learn them in this class!



Speakers
avatar for Rashuna Durham

Rashuna Durham

Amika
Rashuna is the owner and master hairstylist at Shuna’s Hair Studio. Rashuna has been in the beauty industry for 18 years and has a passion for making people see their internal beauty, as well as, their external beauty. Rashuna specializes in hair extensions, color, natural hair... Read More →


Tuesday March 10, 2020 12:30pm - 1:30pm EDT
Room 1E19

2:00pm EDT

For Your Eyes Only
Learn Anton’s coveted “see through smokey eye” technique in this session. Anton will demonstrate how to blend neutral shadows to create dimension and shape to create the perfect, smokey eye look. Anton will explain his blending and highlighting techniques to create the hottest looks your clients want.

Speakers
avatar for Anton Khachaturian

Anton Khachaturian

Anton Khachaturian has been working in the industry since the age of eighteen. He started his career as an artist for MAC Cosmetics where he facilitated a variety of different make-up seminars and later was hired to design the makeup for the cast of Glee for their national tour.Anton... Read More →


Tuesday March 10, 2020 2:00pm - 2:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)

2:00pm EDT

Meet Asil
Meet with Truss ambassador and Instagram influencer, Asil! Asil will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Asil

Asil

Truss
Asil is a balayage prodigy. Asil started out as an assistant when he was 14 years old and learned and mastered the teasing balayage techniques from his mentor in Turkey, which paved the road to his creative genius. Chasing the American dream, he moved to New York City in 2014 to build... Read More →


Tuesday March 10, 2020 2:00pm - 2:45pm EDT
Be Influenced Meet & Greet Area

2:00pm EDT

Bling Understatement
Learn how to create Swarovski stone statement nails in this session! Sandy will teach you her sought-after techniques to create a beautiful design using crystals that will make your clients’ nails bling – without being overstated!

Speakers
avatar for Sandy Le

Sandy Le

Fiina Nail Lounge
Sandy Le is a nail technician and the owner of Fiina Nail Lounge located in Passaic, NJ. Sandy grew up in her family’s nail salon and has been doing nails for 18 years. Sandy loves creating unique designs that make her clients happy and set her apart from the competition. Her specialties... Read More →


Tuesday March 10, 2020 2:00pm - 2:45pm EDT
Nail Marketplace Stage

2:00pm EDT

Social Media 101
Does it seem like your students know more about Social Media than you do? If you’re feeling frustrated, lost or simply want to learn more, join us in a “judgment free zone” and enhance your understanding of the differences in the various platforms, terminology and learn how to help your students stop “playing” on their phones and show them how to gain new clients online. Bring your questions and step into the ever-changing world of Social Media with fun and confidence!

Speakers
avatar for Miki Wright

Miki Wright

BeautySuperstars.com
Miki Wright went from struggling stylist to booked solid in months, not years, and then went on to own a successful salon where she trained her stylists how to duplicate her success. Miki is a Salon Business Coach, founder of www.BeautySuperStars.com and her former Salon and Day Spa... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E08

2:00pm EDT

Coloring Extensions
In this class, Destiny will discuss various types of extensions and reveal tips and tricks on how to color them. You will learn which products to use, and when to use color techniques such as surface painting, color melting and foil placement. You’ll leave this class feeling confident in your coloring capabilities on hair extensions!

Speakers
avatar for Destiny Cox

Destiny Cox

DCI Academy
Destiny is an industry icon and color expert. Destiny travels the globe educating and her progressive teaching approach enables stylists and students to push through their own boundaries.


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E16

2:00pm EDT

Fashion Haircutting - How to Create Today's Trendiest Styles
Do you want to master haircutting?  Discover what styles are trending today and how to achieve them in this class! Gilad will explain fundamental cutting techniques as well as some “speed tricks” to make cutting today’s trends fast and easy. Gilad will give the techniques and tools to create different styles with different applications!  

Speakers
avatar for Gilad Goldstein

Gilad Goldstein

Ulta Beauty
Gilad has been honing his skills as an artist for over 8 years and started working in salons at the young age of 16. After extensive training with Redken, Gilad became Redken Certified in Color and Design, and later became an Artistic Educator for ULTA Beauty.  While in this position... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E21

2:00pm EDT

Norvell Spray Tan
Norvell, the spray tan industry's #1 professional brand chosen by technicians around the globe, offers its award-winning Spray Tan Training FREE at The Beauty Experience New York! Learn the tricks and techniques through live demos so you can increase your revenue by offering new services in your salon. Brandon will share with you everything you need to know about Norvell Spray Tan, and you will be able to boost your salon profits by incorporating it into your work!

Speakers
avatar for Brandon Cardinal

Brandon Cardinal

Norvell Sunless
Brandon Cardinal is VP of Sales with Norvell Sunless, a Division of Sunless Inc. He brings 25+ years of experience with salons, beauty and spray tanning. Brandon travels the globe training and certifying technicians such as yourself to be highly efficient and profitable artists.


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E18

2:00pm EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Toni will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!  

Speakers
avatar for Toni Garcia-Jackson

Toni Garcia-Jackson

Product Club
Now the owner of Bombshell Red, Toni has been working her hair magic for 25 years. Toni specializes in innovative color placement as well as precision cutting. Toni worked as an Artist for L Óreal Professional Products Division/Mizani for 25 years. She is currently a lead Artist... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E10

2:00pm EDT

Perfecting Your Balayage & Highlighting Skills
In this class, you will learn tips from a balayage and foiling expert! You’ll learn when to choose balayage vs. foiling and when to use a combination to achieve perfect results. Toni will teach you how to create extraordinary blondes, brunettes that sparkle with dimension and radiant redheads with innovative techniques. You’ll be amazed at how much you will learn in this class, bringing your skills to the next level!  

Speakers
avatar for Toni Garcia-Jackson

Toni Garcia-Jackson

Product Club
Now the owner of Bombshell Red, Toni has been working her hair magic for 25 years. Toni specializes in innovative color placement as well as precision cutting. Toni worked as an Artist for L Óreal Professional Products Division/Mizani for 25 years. She is currently a lead Artist... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E10

2:00pm EDT

Rainbow Theory
Join Manic Panic Educator, Mykey O’Halloran and be inspired while he demonstrates and shares his rainbow skills! You will learn how to properly prepare for creative hair color and endless color combinations using Manic Panic haircolor in this class. Mykey will teach you which products to use and will help you build confidence in applying color and offering consultations.

Speakers
avatar for Mykey O'Halloran

Mykey O'Halloran

Manic Panic
Mykey is a rainbow hair color specialist who runs Unicorn Manes Salon in Melbourne, Australia. As an ambassador and educator with Manic Panic, Mykey shares his passion for hair coloring across different continents and on Instagram! He refers to himself as a “Manic Panic enthusiast... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E09

2:00pm EDT

Step 2: Pass your Practical Exam
There are two parts to getting your license after getting your hours: the THEORY and the PRACTICAL.  Want to know how to get all your times down efficiently and comply with test regulation?  Look no further and be ready for this open, interactive demo class on everything needed to pass your practical!

Speakers
avatar for Thomas James

Thomas James

Mr. Stateboard
Thomas James is an Air Force Veteran, cosmetologist, master barber, instructor and author of “The Blueprint: Your Shortcut to Passing the Stateboard Exam.” He received the name “Mr. Stateboard” after touring with several companies teaching State Board material. Thomas has... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E07

2:00pm EDT

The 3-Figure VIP Manicure
Offering an earth-friendlier waterless manicure is essential in today's rapidly-changing beauty industry. Julie has been a long-time devotee of the waterless manicure, and in this class, she will tell you why it’s the only type of manicure she offers to her celebrity and editorial clients. Learn how to update and elevate your manicure service, plus learn Julie’s secrets on how to get crisp cuticles and perfect polish every single time. Give your clients the best manicure they’ve ever had and will rave about for weeks!

Speakers
avatar for Julie Kandalec

Julie Kandalec

Masterclass Nail Academy
From Essie campaigns to backstage at New York Fashion Week, Julie Kandalec is the nail professional that editors, designers, and celebrities call to make their dream nails come to life. Her clients include Mariah Carey, Camila Cabello, Emma Roberts, and Hailee Steinfeld, and her work... Read More →


Tuesday March 10, 2020 2:00pm - 3:00pm EDT
Room 1E17

3:00pm EDT

Meet Nicck Townsend
Meet with celebrity brow expert and Instagram influencer, Nicck Townsend! Nicck will speak to you about his journey and career and will give you insight and tips into how to be your best self - both personally, and within the beauty industry!

Speakers
avatar for Nicck Townsend

Nicck Townsend

Nicck Townsend is a licensed master esthetician and an award-winning professional Makeup and Eyebrow artist. He has more than 10 years of experience working in print, television, special event, and bridal makeup. Nicck has been awarded the title of “Brow King” by his 127,000 Instagram... Read More →


Tuesday March 10, 2020 3:00pm - 3:45pm EDT
Be Influenced Meet & Greet Area

3:00pm EDT

What to Look for When Applying to a Job in a Salon
Being fresh out of beauty school can be scary and you may not know what to look for when applying for jobs, let alone know your worth. Victoria will teach you the basics of what to look for when applying to salons in this session. She will also teach you simple manicure techniques, along with how to determine the health of a client’s nails. These tips will set you apart from others!

Speakers
avatar for Victoria Rose

Victoria Rose

Goodbye Lulu
For eleven years, Victoria Rose has focused on bringing the utmost quality and ever-evolving techniques to the nail world. Her artistic approach is both recognized and sought after by those who are interested in a unique look. Victoria shares her wealth of knowledge with nail techs... Read More →


Tuesday March 10, 2020 3:00pm - 3:45pm EDT
Nail Marketplace Stage

3:15pm EDT

Traditional Straight Razor Shave Techniques
Sheldon Marcelle will teach you how to achieve the perfect straight razor shave on your client. Using the right products, the correct handling of a straight razor, and more, Sheldon will show you how to offer a comfortable service and how to execute a perfect shave.

*Please note this session takes place from 3:15pm-3:50pm on the BarberShop Stage.

Speakers
avatar for Sheldon Marcelle

Sheldon Marcelle

Proraso
Barber Sheldon Marcelle has been the lead trainer for C.O. Bigelow Apothecaries and Proraso USA for the last 6 years and has honed his craft by specializing in traditional Straight Razor Shaves and Beard Care. Sheldon spends most of his time traveling across America instructing barbers... Read More →


Tuesday March 10, 2020 3:15pm - 3:45pm EDT
BarberShop Stage (located in the Exhibit Hall)

4:00pm EDT

The No Makeup Makeup Look
Learn basic techniques to accomplish the no makeup, makeup look during this session! Makeup pro and successful entrepreneur, Angelique Velez, will demonstrate foundation matching, color correction and color theory based on an individual’s face shape. Angelique will also demonstrate how to make-up eye shapes along with explaining highlighting and contouring techniques. These techniques will help you refine your skills, gain more clients and keep those clients coming back!

Speakers
avatar for Angelique Velez

Angelique Velez

Breakups to Makeup
Angelique Velez can quite literally say “love raised me, but lipstick saved me!” Makeup artist and founder of Breakups to Makeup used her own personal journey with heartbreak to fuel the creation of Breakups to Makeup (B2M), which is now one of the country’s most sought after... Read More →


Tuesday March 10, 2020 4:00pm - 4:45pm EDT
Makeup Counter Stage (located in the Exhibit Hall)