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Monday, March 9 • 10:30am - 11:45am
Beyond the Beard: Creating a 5-Star Beard Trim for Every Client

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In this class, Cassie will demonstrate every aspect of what makes a beard trim 5-star. Cassie will explain consultation, communication, products and aftercare - all required to earn your clients’ trust while ensuring they land back in your chair in the future. The global beard grooming products market is projected to grow by USD 1.17 billion during 2019-2023 - don’t miss out on your chance to work with clients in an extremely under-served part of our industry!

avatar for Cassie Kurtz

Cassie Kurtz

Her Chair His Hair
Cassie Kurtz is a Master Barber, freelance Men's Groomer the founder of Her Chair His Hair, and owner of Beyond the Beard: Studio & Barbershop in New York City. Her passion for being a Barber led her to develop Her Chair His Hair - a non profit on a mission to support women in the... Read More →

Monday March 9, 2020 10:30am - 11:45am EDT
Room 1E21